webinar-platform Archives

BrightTALK Launches Salesforce Pardot Connector: Advanced Engagement Data Helps Marketers Find Their Best Prospects

By Publisher on December 17, 2015 Internet, Picture Gallery

SAN FRANCISCO, CA — (Marketwired) — 12/17/15 — Marketers can now identify and convert their best prospects by quickly accessing video and webinar engagement data with BrightTALK–s new .The connector transfers rich content interactions directly into Pardot, providing sales and marketing with more detailed insights so they can follow up on the most engaged prospects right away.The BrightTALK Pardot connector enables marketers to effortlessly:Identify the most successful video and webinar prom

Marketing Leaders Share Their Hottest Insights at BrightTALK–s CMO Roundtables Summit

By Publisher on December 3, 2015 Internet, Picture Gallery

SAN FRANCISCO, CA — (Marketwired) — 12/03/15 — Thousands of marketers worldwide will attend BrightTALK–s to hear marketing executives weigh in on the latest industry news and trends. The free online summit consists of 17 seminars on prominent topics including content strategy, lead generation and predictive marketing.Summit sessions are accessible online beginning December 2nd and include:"The demand on marketing to deliver results has created innovations that are improving efficienci

BrightTALK Releases New HubSpot Connector

By Publisher on October 1, 2015 Internet, Picture Gallery

SAN FRANCISCO, CA — (Marketwired) — 10/01/15 — Marketing and sales can further optimize performance and accelerate prospects through the sales cycle with the –s new HubSpot connector.The connector equips marketers with a deeper understanding of prospects and their behaviors by pushing the latest data from BrightTALK into HubSpot, including webinar engagement, demographics, and survey responses.The connector transfers the rich data hourly, providing sales quick access to leads so they can fo

BrightTALK Appoints VMware–s Riadh Dridi to the Board of Directors

By Publisher on September 30, 2015 Picture Gallery, Software

SAN FRANCISCO, CA — (Marketwired) — 09/30/15 — Online professional platform, , announced today the appointment of to the BrightTALK Board of Directors.Dridi heads Americas Marketing at VMware Inc., a global leader in cloud infrastructure and business mobility. Prior to VMware, Dridi spent 14 years at Hewlett-Packard, where he has held leadership roles in customer support, marketing, and sales."I am thrilled to join the BrightTALK Board," said Dridi. "BrightTALK has a solid tr

Christine Crandell Hosts Market Movers BrightTALK Video Segment: American Support and Five9 on Jobs for Vets & Spouses

By Publisher on August 13, 2015 Internet, Picture Gallery

SAN FRANCISCO, CA — (Marketwired) — 08/13/15 — Christine Crandell, host of BrightTALK video series , connects with American Support CEO Matt Zemon and Five9–s EVP of Sales & Business Development, Dan Burkland, to look at how American Support–s innovative partnership with the cloud contact center provider is solving a social crisis: helping highly skilled veterans and underemployed military spouses find jobs.Veterans can have a tough transition from military to civilian employment and m

BrightTALK Appoints Simon Lees as Vice President of UK Audience and Content Services

By Publisher on November 25, 2014 Internet, Picture Gallery

LONDON, UNITED KINGDOM — (Marketwired) — 11/25/14 — BrightTALK, the powerful marketing platform that is accelerating business and professional growth through videos and webinars, is pleased to announce the appointment of Simon Lees as Vice President of UK Audience and Content Services.Simon brings over 18 years of experience in B2B media, having led business units within the Reed Business Information division of Reed Elsevier and, most recently, within the Haymarket Media Group. During that

BrightTALK Announces ISO 27001 Certification

By Publisher on March 28, 2013 Internet, Picture Gallery

SAN FRANCISCO, CA — (Marketwire) — 03/28/13 — BrightTALK has been awarded an ISO 27001 certificate for its information security management system (ISMS), which supports the company-s business operations, information technology, and corporate risk group services. ISO 27001 is a globally recognized standard for the establishment and certification of an ISMS."BrightTALK has a responsibility to our audiences, our customers, our employees, and all of our stakeholders to protect their informa

BrightTALK Launches a Personalized Knowledge Feed for Professionals

By Publisher on March 19, 2013 Internet

SAN FRANCISCO, CA — (Marketwire) — 03/19/13 — BrightTALK announced today that it has launched a new way for professionals to find content relevant to them. The video and live event platform provider enables industry professionals to stay abreast of trends and develop their careers by giving them access to industry thought leaders who are sharing their insights and ideas. BrightTALK-s platform fuels a knowledge exchange in more than 50 professions using live online events, videos, white paper