Size Doesn-t Matter: When It Comes to Mobile Advertising, Consumers Are Increasingly Screen Agnostic
UK-Focused Study Reveals That Consumer Media Consumption on Mobile Devices Is Influenced by Environment and Context, Not Just Screen Size
UK-Focused Study Reveals That Consumer Media Consumption on Mobile Devices Is Influenced by Environment and Context, Not Just Screen Size
Offers Brand Marketers an End to Site List Parity by Indexing the Value of All Video Advertising Inventory Across All Metrics That Drive Brand Performance
YuMe-s Mobile Video Ad Unit Earns Company the Opportunity to Help Define Digital Video Ad Standards
YuMe-s Drive Into the European Market Continues
REDWOOD CITY, CA — (Marketwire) — 02/01/13 — YuMe, a leading provider of digital video brand advertising software and services, today announced the appointment of Chris Paisley to the company-s board of directors. Paisley currently serves on the boards of Equinix, Fortinet, Ambarella, Volterra Semiconductor and Bridge Capital Holdings, and brings strong financial and technology experience to YuMe.Paisley is currently the Dean-s Executive Professor of Accounting at the Leavey School of Busine
Buick, Discover Boating, and Mindshare Among Organizations Relying on Innovative, Longer-Form Video Ad Units to Increase Engagement and Deepen Content Discovery
Connected Audience Network Recognized as Industry-s Top Platform for Digital Advertisers and Publishers
Former Hewlett-Packard Deputy General Counsel and U.S. Securities and Exchange Commission Attorney, Porrini Brings Decades of Experience in Governance, Mergers, Acquisitions, Investments and Alliances
Updated ACE for Publishers Suite Optimizes Fill Rate and Offers Tailored Packages for All Publisher Types