SAN FRANCISCO, CA — (Marketwired) — 07/10/13 — Apsalar, a leading mobile advertising and analytics company, today announced the official public launch of their Demand-Side Platform (DSP), which is now widely available and out of private beta.Marketers and agencies looking to run high-ROI mobile ads for their apps can use Apsalar-s data-powered advertising platform to acquire and retarget high value users across over 70 networks and real-time bidding (RTB) exchanges via mobile apps and mobile
SAN FRANCISCO, CA and LONDON — (Marketwired) — 06/18/13 — , the leading lifetime value (LTV) maximization platform for mobile games, today announced that it is now available for , the award winning cross-platform SDK for native mobile apps. Marmalade developers are now able to implement PlayHaven-s tools to acquire new players and intelligently engage, retain and monetize them.With the Marmalade development environment, developers can quickly and easily build and distribute their apps cross-
SAN FRANCISCO, CA — (Marketwire) — 02/21/13 — PlayHaven, the leading lifetime value (LTV) maximization platform for mobile games, has added Rovio Entertainment-s SVP of Marketing Ville Heijari to its executive team to build and lead the company-s European operations. As the General Manager of Europe, Heijari will focus on furthering PlayHaven-s footprint internationally and serving the needs of local mobile developers."2013 will be the year of international expansion for PlayHaven,"
