A brand new video player entitled Video Nova has been launched to help video marketers advertise or engage viewers by easily adding or overlaying banners, pop-up ads, surveys, opt-in forms connected to the major autoresponders or pre-video ads, and more, on their embedded website videos.
The flexible data capturing software eMODAT allows users to question customers and consumers at marketing events and at the point of sale via their smartphones or tablet PCs. Users set up customised form sheets depending on their target group and field of application via the browser on the corporate computers.