Born Free — New International Study by Research Now With Support of K&A BrandResearch Gives Insight Into How the -Digital Generation- Behaves on the Internet

Born Free — New International Study by Research Now With Support of K&A BrandResearch Gives Insight Into How the -Digital Generation- Behaves on the Internet

PLANO, TX — (Marketwire) — 02/20/13 — The study of 2,490 respondents aged 12 – 17 years old from the US, Poland, Germany and the UK, looked at how this new digital generation connects with the internet, what they do online, and how they feel about digital and traditional advertisements.The survey found that teenagers in all four markets enjoy unlimited and unsupervised access to the internet. Respondents reported that they are able to go online as long and as often as they wish, they do not