White Ops Exposes Largest and Most Profitable Ad Fraud Bot Operation
Russian-based "Methbot" Operators Siphoning $3-5 Million Per Day Away from U.S. Brand Advertisers and Media Companies
REMINDER – Recruiting in the Gig Economy: Appcast and iCIMS Host Webinar to Explore New Recruitment Landscape
LEBANON, NH — (Marketwired) — 10/31/16 –Chris Forman, founder and CEO of , the first programmatic, pay-per-applicant job advertising exchange, and Danielle Bertini, product marketing manager of , a leading provider of Software-as-a-Service (SaaS)Will present a complimentary webinar titled, "How Contingent & Gig Recruiters Are Generating New Talent Success."Tuesday, November 1, 2016 at 2:00 p.m. EDT (1:00 p.m. CDT / 12:00 p.m. MDT / 11:00 a.m. PDT):
To register, visit: .As sourci
Recruiting in the Gig Economy: Appcast and iCIMS Host Webinar to Explore New Recruitment Landscape
LEBANON, NH — (Marketwired) — 10/18/16 –Chris Forman, founder and CEO of , the first programmatic, pay-per-applicant job advertising exchange, and Danielle Bertini, product marketing manager of , a leading provider of Software-as-a-Service (SaaS)Will present a complimentary webinar titled, "How Contingent & Gig Recruiters Are Generating New Talent Success."Tuesday, November 1, 2016 at 2:00 p.m. EDT (1:00 p.m. CDT / 12:00 p.m. MDT / 11:00 a.m. PDT):
To register, visit: .As sourci
Industry Veteran Gian Lombardi to Join STAQ as Chief Revenue Officer
NEW YORK, NY — (Marketwired) — 09/22/16 — STAQ, the integrations platform as a service (iPaaS) for digital media, today announced the appointment of Gian Lombardi to the executive team. Lombardi will serve as Chief Revenue Officer starting immediately. Lombardi has extensive digital advertising sales management experience, and deeply understands the intricacies of the digital advertising market. Lombardi comes to STAQ from White Ops, where he served as Chief Revenue Officer. Before that, he
The Trade Desk, Inc. Welcomes Kate Falberg to Its Board of Directors
Falberg, the Former CFO of Ventura County Biotech Firm Amgen, Joins as an Independent Member
Altitude Digital Shows Strong Adoption of Programmatic Video Platform With Growing Number of Platform Publishers and DSP Integrations
Company Signs 35 New Platform Publishers and 15 New DSPs Since Launching Their Self-Serve Programmatic Video Platform
STAQ Raises $5 Million Funding Round to Capture Digital Marketing Integrations Market
NEW YORK, NY — (Marketwired) — 05/19/16 — STAQ, the automated reporting and integrations platform as a service today announced that the company has closed on a $5 million round of funding led by Pereg Ventures and also including Genecast, Core Capital, Kinetic Ventures, and Revel Partners. The round allows STAQ to strengthen their position as the leading firm in the fast growing integrations and reporting automation market for digital advertising technology. STAQ–s platform integrates the t
Integral Ad Science–s Q1 2016 Media Report Reveals 21 Percent Increase in Programmatic Display Viewability
NEW YORK, NY — (Marketwired) — 05/10/16 — Integral Ad Science, the leader in quantifying digital media quality, today released its , revealing a 20.7 percent increase in programmatic display viewability from Q4 2015 to Q1 2016. While Q1 typically sees a drop in overall advertising volume compared to Q4, these results indicate a bigger industry move to combat the buying and selling of fraudulent ads and deliver customer-centric experiences. While the industry conversation around brand risk co
STAQ Programmatic Reporting and Operations System Helps Snagajob With CPM Lift of 15 Percent
NEW YORK, NY — (Marketwired) — 04/05/16 — STAQ, the integrations platform as a service (iPaaS) for digital media, today announced that its client, Snagajob, realized a major improvement in their programmatic revenue in 2015 since implementing the company–s reporting and operations system. Since implementing STAQ among other operational improvements, the company has seen an annual average CPM increase of 15 percent and saved between 12 and 18 hours of work per week in 2015.Snagajob is the na
AdYapper ROAS Optimization Platform Backed by MRC Accredited Video Viewability Measurement
Addition to Desktop Display Viewability Accreditation Supports Firm–s Goal of Measuring and Maximizing Profitability for Advertisers