Content Management System Limitations Stand in the Way of Bank Digital Signage Success
MINNEAPOLIS, MN — (Marketwired) — 12/10/13 — A new industry brief reveals that a number of banks are struggling to achieve digital signage success due to limitations imposed by inadequate Content Management Systems (CMS).The brief, prepared by global retail-marketing agency JohnRyan and available at , draws on the firm-s survey on digital signage in retail banks in which nearly 40% of 110 digital signage users rated CMS limitations as a key challenge.The brief outlines that the components of