DUSSELDORF, GERMANY — (Marketwire) — 02/19/13 — Following a successful U.S launch, a loyalty marketing solution that helps retailers taps into a billion-Euro opportunity in-store is being introduced to Germany at leading trade show EuroCIS (19-21 February, Dusseldorf).The innovative Synqera platform uses Big Data analysis to generate highly personalized, data-driven content to shoppers in real time, as a tool to drive up-sell, cross-sell, and provide a better, more engaging customer experien
ST PETERSBURG, RUSSIA — (Marketwire) — 12/17/12 — Torrential rain in the UK may have dampened consumer spending in November, but retailers and brands should look to capitalise on the increased footfall that the festive season will bring by utilising the opportunity to grow brand loyalty, says leading technology company Synqera. Using this busier time to gather consumer data, says Synqera, will facilitate enhanced .Loyalty card schemes have paved the way for retailers and brands to tap into d
ST PETERSBURG, RUSSIA — (Marketwire) — 11/29/12 — As price becomes less of a competitive factor on the high street and consumers look more towards quality service and good value products, retailers are adopting new methods to increase up-selling opportunities at the point-of-sale. Synqera an innovative technology firm and the company behind communications device SIMPLATE, urges retailers to ignite the imagination of their customers which will in return bolster sales.Stores are constantly lo
