BrightTALK Launches Salesforce Pardot Connector: Advanced Engagement Data Helps Marketers Find Their Best Prospects

BrightTALK Launches Salesforce Pardot Connector: Advanced Engagement Data Helps Marketers Find Their Best Prospects

SAN FRANCISCO, CA — (Marketwired) — 12/17/15 — Marketers can now identify and convert their best prospects by quickly accessing video and webinar engagement data with BrightTALK–s new .The connector transfers rich content interactions directly into Pardot, providing sales and marketing with more detailed insights so they can follow up on the most engaged prospects right away.The BrightTALK Pardot connector enables marketers to effortlessly:Identify the most successful video and webinar prom