Next Generation of SAP® Hybris® Commerce Arms Organizations to Drive Contextual Shopping Experiences

New Release Provides Businesses with the Tools and Agility Needed to Advance Their Omnichannel Commerce Strategy

MUNICH, Germany – July 7, 2016 – SAP SE (NYSE: SAP) today announced a new release of its SAP® Hybris® Commerce solution, making it even simpler for businesses to deliver compelling shopping experiences, personalized for each customer. This comprehensive, omnichannel solution advances the way both business-to-business (B2B) and business-to-consumer (B2C) companies engage the

Ensighten Joins IBM Universal Behavior Exchange to Help Deliver Connected Customer Experiences

Ensighten Joins IBM Universal Behavior Exchange to Help Deliver Connected Customer Experiences

TAMPA BAY, FL — (Marketwired) — 05/18/16 — , the global leader in enterprise tag management and omni-channel data services, today announced that is has joined IBM–s Universal Behavior Exchange (UBX) to help customers drive smarter customer experiences. The announcement was made at , taking place May 16-18 at the Tampa Convention Center.Through the integration, Ensighten offers a robust data collection mechanism that can fuel IBM UBX with audience and event data. This cross-channel data can

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