Nativo Names Rich Rosenzweig as VP of Programmatic
Leading native advertising platform selects former sales executive at Rubicon Project Rich Rosenzweig to head Nativo–s automation efforts
Industry First: Nativo Unveils Results of 3-Year Native Ad Spend Study by Vertical
Report finds 600% growth in native ad spend in True Native and Native Video; yet ad spend fluctuations vary widely by vertical
Advertisers Scale Sponsored Content Programmatically with Nativo–s True Native and Native Video Ad Units
Exclusive in-feed native ad solutions from leading native platform enable a full-funnel strategy and seamless on-site consumer experiences
Nativo Names Industry Veteran John Haake as SVP Marketing
Leading native advertising platform taps John Haake to drive marketing and creative strategies to accelerate Nativo–s leadership in delivering branded content through native advertising
Publishers Are Monetizing Google AMP Pages with Nativo–s True Native Ads
LOS ANGELES, CA — (Marketwired) — 12/27/16 — Load times and speed have in recent years emerged as decisive factors in the future of the mobile web as a publishing and advertising platform. Accelerated Mobile Pages (AMP) is Google–s major open-source initiative designed to ensure a better, faster mobile web experience. With AMP, Google has rallied the support of the industry to clean up slow-to-load mobile pages that can be bogged down by third party code and heavy ad technology. , the leadi
Native Advertising Leader Nativo Accelerates Global Expansion With London Office
Appoints Managing Director to Lead European Operations From the UK
Amidst Growing Demand for Its Outstream Video Platform, Giant Media Adds Industry Veteran to Sales Team
NEW YORK, NY — (Marketwired) — 08/30/16 — Superior video advertising company, Giant Media, today announced the addition of digital advertising veteran, Andrew Klopp, to its outstream video and native advertising sales team. Giant continues to support its impressive growth by adding seasoned sales talent to meet strong demand in the largest advertising markets across the country."I–m excited to join the growing team at Giant Media and help bolster sales efforts in key markets like New Y
Nativo and comScore Take Advanced Contextual Relevance for Native Advertising to the Next Level
Leading Native Advertising Platform Partners With Leading Measurement Company to Help Brands Better Optimize Branded Content Programs Based on More Advanced Contextual Relevance
MGID Launches Proprietary Anti-Ad Blocking Technology
MGID–s Solution Offers Three Levels of Real-Time Anti-Ad Blocking, Giving Publishers New Options to Protect Ad Revenue
Nativo Enters Into Content Distribution Agreement With AP
Leading Content Creator Collaborates With Top Native Advertising Technology Provider to Launch Groundbreaking Distribution Network