DataXu–s Industry-Leading Fraud Protection Stops Methbot In Its Tracks

DataXu–s Industry-Leading Fraud Protection Stops Methbot In Its Tracks

BOSTON, MA — (Marketwired) — 12/21/16 — DataXu, a leading provider of , today announced the results of its recent findings related to , thought to be the most devastating and costly fraudulent attack on digital advertisers ever uncovered.During a rigorous discovery process to determine the impact of Methbot on advertisers using the DataXu platform, the company found that only .08% of daily media spend in December could be attributed to fraudulent Methbot IP addresses. This compares to $5M pe