New B2B Report Highlights Latest Lead Generation Trends

New B2B Report Highlights Latest Lead Generation Trends

SAN FRANCISCO, CA — (Marketwired) — 09/22/15 — The majority of B2B marketers today prioritize generating high-quality leads over generating a high volume of leads, according to new findings from the .The report, conducted by the on LinkedIn and sponsored by BrightTALK, surveyed 600+ marketers to understand the latest challenges, trends, and best practices in lead generation.For 68% of participants, increasing the quality of leads is the top priority, followed by increasing lead volume (55%)

Pacific Life Helps Financial Professionals Harness the Power of Social Media

Pacific Life Helps Financial Professionals Harness the Power of Social Media

NEWPORT BEACH, CA — (Marketwired) — 04/23/15 — Social networking sites are an important way for financial professionals to grow their referral networks, obtain introductions to qualified prospects, and uncover new opportunities to serve existing clients. This month, Pacific Life Insurance Company is launching a to help financial professionals, both beginning and advanced social network users, enhance their existing sales and marketing activities by leveraging the social capabilities availab

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