Tony Ulwick, Best-Selling Author of “What Customers Want,” Will Present at an Upcoming Management Roundtable Conference in Chicago
SAN FRANCISCO, CA — (Marketwire) — 03/07/13 — Strategyn founder and CEO, , will be leading a two-day workshop organized by The Management Roundtable on April 11-12 in Chicago, IL. The workshop will introduce attendees to a proven , Outcome-Driven Innovation, and show how it will enable them to discover and capitalize on growth opportunities in core, new and adjacent markets. They will also be introduced to "" theory and shown how this theory was transformed into an innovation proce