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Home»Posts tagged with»impressions

White Ops and DCN Report Provides First-Ever Insight Into Bot Fraud in Premium Publishing

By Publisher on September 28, 2015   Networking, Picture Gallery  

White Ops and DCN Report Provides First-Ever Insight Into Bot Fraud in Premium Publishing

Report Examined 30 Billion Total Impressions to Analyze Bot Levels and Non-Human Behavior in Premium Publishers; Provides Best Practices for Driving Higher Quality Traffic

GumGum to Introduce New Viewability Metric to Its Display Ad Platform

By Publisher on December 13, 2013   Internet, Picture Gallery  

GumGum to Introduce New Viewability Metric to Its Display Ad Platform

New Data From MRC-Accredited Viewability Provider DoubleVerify Confirms GumGum-s In-Screen and In-Image Ads Are Among the Most Viewable on the Internet

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