Independent Research Shows Datorama–s Marketing Integration Engine Improves Efficiency, Campaign Performance and Control of Marketing Campaign Spend for a Large, Enterprise-Grade Business
CSO, Katrin Ribant, to Lead Interactive Panel Discussion on How Today–s Modern Marketer Can Get Ahead of the Data Deluge
NEW YORK, NY — (Marketwired) — 04/12/16 — , a global leader in marketing analytics innovation, today announced the company has been recognized as a 2016 Gartner Cool Vendor in Data-Driven Marketing(1). Datorama–s platform gives marketers the ability to connect all of their data sources together, whether it–s a handful or hundreds, to form a single source of truth for more efficient reporting, better decision-making and total control over their marketing performance.Annually, Gartner recogn
NEW YORK, NY — (Marketwired) — 05/07/13 — (m6d), the advertising technology pioneer that revolutionizes marketing with its ProspectRank platform, has been named a Gartner Cool Vendor in Data-Driven Marketing for 2013. This is the first time the analyst firm has issued a Cool Vendor report for those in the data-driven marketing arena. Gartner highlighted a few key innovators that are changing the way data is collected and analyzed and put to work for digital marketers.Gartner analyst Andrew
NEW YORK, NY — (Marketwire) — 08/29/12 — , a database marketing company, and Brilig, the industry-s only cooperative data marketplace, announced a joint product for political display advertising. Now, SmartVoter is one of the freshest data platforms for this cycle that will drive campaigns to buy display ads, targeting undecided voters with a propensity vote.Kurt Ruf, principal of Ruf Strategic solutions, said, "Ad Networks, DSPs, SSPs and Trading Desks can now access these audiences vi
RENO, NV — (Marketwire) — 10/18/11 — Ruf Strategic Solutions recently earned a marketing testimonial from The Nevada Commission on Tourism (NCOT) for their results with lead tracking and database marketing program Navigator.See our new Navigator web-only offer:David Peterson, director of research for NCOT, said he would definitely recommend Navigator to anyone who wants to track their media spending. "Any destination marketing organization — whether it be state, city, county or territ