Varolii Launches Cross-Channel Smartphone App Solution for Patient Engagement
"My Health Alerts" App Enables Healthcare Providers to More Easily Deliver Mobile Self-Service to Outpatients; Minimizes IT Resource Use and Costs
Fairmont Raffles Hotels International Puts the Consumer at the Heart of Digital Marketing With Responsys
SAN BRUNO, CA — (Marketwire) — 02/14/13 — In a move to deliver individualized marketing experiences to its millions of guests around the world, has selected (NASDAQ: MKTG), a leading provider of email and cross-channel marketing solutions, as its digital marketing partner.With the , FRHI will seamlessly integrate actionable customer data into its marketing strategies, while improving automation, segmentation and testing. With more than 100 luxury properties around the globe, FRHI will also
Online Marketing Summit Features ClickSquared Presentation: “Despite Social, Marketers- Love Affair With Email Is Going Strong”
BOSTON, MA and SAN DIEGO, CA — (Marketwire) — 02/11/13 –Join ClickSquared-s SVP of Marketing, Dan Smith, as he shares insights from a survey of 400 marketers on the use of email marketing campaigns and where marketers are falling short on maximizing their effectiveness. Smith will offer tips on how to improve results by embracing strategies that heighten email relevancy and improve timing to increase customer engagement and improve conversions.This session will examine:Key questions marketers
Responsys Expands Leadership Team With Key Hires
New Senior Executives in Analytics and Travel Strengthen Cross-Channel Market Leadership
JUMP New York Features ClickSquared Presentation on Campaign Management in the Cloud: World-Class Marketing That Every Marketer Can Afford
BOSTON, MA and NEW YORK, NY — (Marketwire) — 01/28/13 –Join ClickSquared-s SVP of Marketing, Dan Smith, as he shares insights on the nature of cross-channel campaign management solutions, how they have been transformed by cloud computing and how savvy companies can achieve new levels of cross-channel marketing success and ROI with software-as-a-service (SaaS).
This session will examine:Current trends and attitudesAdoption levelsSaaS v. on-premise comparisonsThe business caseSuccess storiesWe
ClickSquared Expands European Presence, Forms Strategic Partnership With UK-Based Celerity
BOSTON, MA and LONDON and MIDDLESBROUGH, UNITED KINGDOM — (Marketwire) — 01/07/13 –, a global provider of SaaS cross-channel campaign management software and email services, today announced a strategic worldwide partnership with leading marketing services provider, Celerity. Celerity, part of the , specializes in data management, multi-channel digital marketing, cross-media communication and direct mail and print solutions.ClickSquared-s Cross-Channel Marketing Hub allows Celerity to provide
Responsys and L-Occitane Win MarketingSherpa Email Marketing Award
SAN BRUNO, CA — (Marketwire) — 12/13/12 — (NASDAQ: MKTG), a leading provider of email and , announced that along with its customer, , an international manufacturer and retailer of body, face, and home products, it received a silver for best triggered email program.The winning campaign featured L-Occitane-s Social Sign-In Offer, an innovative email marketing campaign that sought to increase the number of registrations, or "sign-ins," through Facebook in order to get a more in-dept
ClickSquared Hosts Webcast on the Changing Nature of Campaign Management Featuring Guest Suresh Vittal From Leading Independent Research Firm
BOSTON, MA — (Marketwire) — 12/05/12 –Daniel Smith, senior vice president, Marketing, and guest Suresh Vittal, vice president, practice leader, Forrester Research, Inc., as they present a one-hour webcast, "The Changing Nature of Campaign Management."Together, Vittal and Smith will examine the realities of implementing cross-channel marketing programs and how savvy marketers can leverage modern campaign management tools to improve effectiveness and ROI. The discussion will address
ClickSquared Survey Shows Marketers in Support of Taking Campaign Management to the Cloud
BOSTON, MA — (Marketwire) — 12/03/12 –According to a survey conducted by The Relevancy Group and ClickSquared earlier this year, direct marketers- desire for utilizing a cross-channel campaign management solution offered as software as a service (SaaS) is high — regardless of current deployment. Seventy-seven percent of marketers using a combination of point solutions expressed interest, confirming that the marketing function is ready to leap to the cloud.Dan Smith, senior vice president of
Excentus Selects ClickSquared to Achieve Cross-Channel Marketing Success
BOSTON, MA — (Marketwire) — 11/12/12 –ClickSquared-s Cross-Channel Marketing Hub will help the Fuel Rewards Network customers and its members reap rewardsSaaS marketing platform incredibly intuitive, quick to implement, and cost effectivePhased implementation will address short-term needs and scale to meet long-term business goalstoday announced that , creator of the patented cents per gallon price roll-down at the pump concept and leading loyalty marketing program provider, has selected Clic