Purple and Smarter WiFi reach new heights at renowned ski and climbing centres
Purple, the intelligent spaces company, has revealed that the Ice Factor, Snow Factor and Bar Varia are collecting four times more CRM data following the installation of its solution by Smarter WiFi.
The Scottish attractions draw visitors from far and wide as the Ice Factor is home to the world’s biggest indoor climbing walls and the Snow Factor has the UK’s longest indoor real snow slope. With guest WiFi already on offer, the group sought an improved method of capturing visitor details so they
