Why Content Marketers Need to Be Their Own SEO’s
Searchmetrics partners with Content Marketing Institute in joint webinar revealing how search engine optimization unlocks high-performing content marketing
Nativo Names Rich Rosenzweig as VP of Programmatic
Leading native advertising platform selects former sales executive at Rubicon Project Rich Rosenzweig to head Nativo–s automation efforts
Publishers Are Monetizing Google AMP Pages with Nativo–s True Native Ads
LOS ANGELES, CA — (Marketwired) — 12/27/16 — Load times and speed have in recent years emerged as decisive factors in the future of the mobile web as a publishing and advertising platform. Accelerated Mobile Pages (AMP) is Google–s major open-source initiative designed to ensure a better, faster mobile web experience. With AMP, Google has rallied the support of the industry to clean up slow-to-load mobile pages that can be bogged down by third party code and heavy ad technology. , the leadi
PostUp Introduces Continuum, the First Digital Publishing Suite Built for Publishing and Media Companies to Develop, Engage and Monetize Audiences
AUSTIN, TX — (Marketwired) — 11/16/16 — , a leading digital and email marketing solutions company, today announced the launch of the Continuum Digital Publishing Suite, specifically designed to help publishers and media companies easily share and promote their content across digital channels.The Continuum Digital Publishing Suite offers:: Promote your content via email, SMS, social and mobile push, all from a single platform.Want to follow up with a text message if they don–t open your emai
Native Advertising Leader Nativo Accelerates Global Expansion With London Office
Appoints Managing Director to Lead European Operations From the UK
Eastwick Launches New Technology Ventures From Brand Creation to Go-to-Market
The Agency–s Expanded Services Address Brand Challenges of Today–s CEOs and CMOs
MGID Launches Proprietary Anti-Ad Blocking Technology
MGID–s Solution Offers Three Levels of Real-Time Anti-Ad Blocking, Giving Publishers New Options to Protect Ad Revenue
Native Advertising Leader, Giant Media, Hires Veteran Media Exec to Expand Its Market Share
John Cobb Takes the Reigns at Digital Media Pioneer as Native Advertising Quickly Becomes a Fundamental Strategy for Agencies and Brands
Lead Intelligence Fosters Strong Buyer/Vendor Relationship in Tech Purchase Process
IDG Enterprise–s 2016 Customer Engagement Reveals Content Consumption Habits and Sales Follow-up Preferences During the Tech Purchase Process
Keywee Appoints Dawn Verbrigghe as Vice President of Marketing
Content Marketing Innovator Adds Seasoned Executive to Accelerate Customer Acquisition