YuMe Launches New Immersive “Click-to-Ngage” Video Ad Unit for Connected TVs
Buick, Discover Boating, and Mindshare Among Organizations Relying on Innovative, Longer-Form Video Ad Units to Increase Engagement and Deepen Content Discovery
Buick, Discover Boating, and Mindshare Among Organizations Relying on Innovative, Longer-Form Video Ad Units to Increase Engagement and Deepen Content Discovery
Connected Audience Network Recognized as Industry-s Top Platform for Digital Advertisers and Publishers
Former Hewlett-Packard Deputy General Counsel and U.S. Securities and Exchange Commission Attorney, Porrini Brings Decades of Experience in Governance, Mergers, Acquisitions, Investments and Alliances
Updated ACE for Publishers Suite Optimizes Fill Rate and Offers Tailored Packages for All Publisher Types
Support for Unmodified Connected TVs Added to StormTest(R) Development Center
The Future of Advertising Blends the Television Experience With Web Analytics, Targeting, Measurement and Interactivity via Connected Devices
EchoStar (IBC2011; hall 1, stand F76) launches a new IP set-top box to enable operators to use IP to extend services further inside the home network and to access a universally accepted platform for delivering high value applications and services.