Celtra Unveils AdCreator 3 Creative Enhancement Including YouTube Player and Instagram Feed
Advancement in Creative Capabilities Empowers Agencies and Brands to Deliver Enhanced Mobile Advertising Offerings
Celtra Introduces New Adobe Photoshop Extension for AdCreator 3
New Feature Greatly Reduces Campaign Production Time by Allowing Ad Layout Import Directly From Photoshop Into AdCreator 3
Omnicom Media Group Selects Celtra as Rich Media Mobile Advertising Provider
Celtra to Fulfill Omnicom-s Mobile Rich Media Ad Serving Needs Across Europe, Middle East and Africa
Celtra Appoints Nobukazu Kaneda as Country Manager for Japan
Leading Mobile Advertising Provider Establishes Strategic Presence in Japan by Growing Demand
Celtra to Participate in Tenth Annual Advertising Week
CAMBRIDGE, MA — (Marketwired) — 09/23/13 — , the industry leader for rich media mobile advertising and analytics, will be attending and participating in the tenth annual Advertising Week, taking place September 23-27 in New York City. Hosted by more than thirty major industry trade associations, Advertising Week is the world-s premier annual gathering of marketing and communications leaders.A recent winner of the American Business Award and AlwaysOn OnMobile Top 100, Celtra will share its in
Q2 Mobile Rich Media Monitor Report Reveals Native Ad Formats and Social Rich Media Are Winning the Mobile Display Game
CAMBRIDGE, MA — (Marketwired) — 08/28/13 — Native and Social Rich Media ads are, by a high margin, the best performing mobile display advertising formats according to new findings from -s quarterly Mobile Rich Media Monitor Report.Celtra conducted a study looking into two key performance metrics of mobile expandable banner ads across different formats and types of media suppliers, and compared them with desktop display ads. The study shows a clear correlation between performance of the ads,
New Celtra Study Reveals Mobile Rich Media Ads and Social Networks Are a Winning Combination for Consumer Engagement
CAMBRIDGE, MA — (Marketwired) — 06/04/13 — Are mobile rich media ads a good fit for social media advertising? ., the industry leader for and , recently conducted a study that compared the performance of rich media ads running on mobile publishers and social media networks (Facebook and Twitter).The study analyzed 32 different mobile rich media campaigns with the same or highly comparable creatives trafficked simultaneously to both, mobile publishers and social networks, and focused on ad en
Celtra-s AdCreator Platform Now Supports All Five IAB Mobile Rising Stars Formats
CAMBRIDGE, MA — (Marketwired) — 05/09/13 — , the industry leader for rich media mobile ad serving and analytics, today released all five of the Interactive Advertising Bureau (IAB) Mobile Rising Stars into its award-winning AdCreator 3 platform. Celtra has also certified these formats across a wide range of publishers and ad networks.Celtra tailored its Rising Stars offering to provide as robust an experience possible within the IAB guidelines. Focusing on the Slider and Pull as flagship for
Celtra Is a Finalist for the 2013 Red Herring Top 100 North America Award
CAMBRIDGE, MA — (Marketwired) — 05/07/13 — , the industry leader for rich media mobile ad serving and analytics, announced today it had been selected as a for Red Herring-s Top 100 North America award, a prestigious list honoring the year-s most promising private technology ventures from the North American business region."This past year Celtra has achieved tremendous growth and this recognition validates not only the potential, but also the opportunity the company has within rich mobi
Celtra Appoints Deborah Szajngarten Vice President of Marketing Communications
Former Vimeo Global Communications Director to Help Raise Celtra-s Brand Awareness