BlackBerry Launches Enhanced SIM-based Licensing Solution for 3 Hong Kong Enterprise Customers

HONG KONG, CHINA — (Marketwired) — 03/27/15 — BlackBerry Limited (NASDAQ: BBRY)(TSX: BB), a global leader in mobile communications, today announced that 3 Hong Kong, the mobile telecommunications division of Hutchison Telecommunications Hong Kong Holdings Limited (HTHKH; SEHK: 215), is now offering its enterprise customers Enhanced SIM-Based Licensing (ESBL) by BlackBerry. With the new ESBL offering, 3 Hong Kong enterprise customers can get BES12, a cross-platform EMM solution by BlackBerry