Precision Health Media Pioneers Safe, Compliant Programmatic Ad Buying for Pharma Industry

By Publisher on October 1, 2013   Internet, Picture Gallery  

NEW YORK, NY — (Marketwired) — 10/01/13 — today announced that pharmaceutical and other health brands using PageMatch, the company-s proprietary page-level targeting technology, now have access to programmatic targeting options through the company-s integration with leading exchanges. PageMatch identifies top-performing, brand-safe content pages across 220 trusted partner sites through its private marketplace. The addition of new programmatic advertising options enables pharma brands to tar