US Brands Missing Out By Not Letting Mobile App Content Appear In Google Searches, Finds New Study

US Brands Missing Out By Not Letting Mobile App Content Appear In Google Searches, Finds New Study

Searchmetrics research suggests only 20% of iOS apps and 30% of Android Apps are able to support Google app indexing

San Mateo – March 9, 2016 – Many brands are failing to let content from their apps show up in Google’s organic search results according to new research from Searchmetrics, the leader in search and content performance. These firms are potentially missing out on valuable app traffic, engagement and conversions.

In its study of the 100 most visible websites in Google US searches[1