High-Income Shoppers Embrace Online Commerce, but Stores Also Benefit From Web Browsing
NEW YORK, NY — (Marketwired) — 05/09/13 — The Luxury Institute surveyed wealthy consumers earning at least $150,000 a year about their usage of the Internet and mobile devices, and how these technologies affect their interaction with brands across platforms.High-earners are about as likely to have bought something at a store (78%) in the past 12 months or ordered it online via computer (77%). Despite the growing popularity of mobile and tablet shopping, research done on a traditional compute