How Does AdWords Work? WordStream Demystifies the Google AdWords Bidding Process

How Does AdWords Work? WordStream Demystifies the Google AdWords Bidding Process

BOSTON, MA — (Marketwire) — 11/17/11 — WordStream Inc., a provider of search marketing software, today released an that demystifies the Google AdWords bidding process. AdWords, the most popular pay-per-click (PPC) advertising platform, is a complicated system, but it functions very similarly to an auction. WordStream leverages the familiar auction metaphor to make key AdWords concepts clear.The infographic reveals:- Advertisers identify keywords they want to bid on as well as how much they

RadioShack and imc2 Earn Prestigious Social Media Award

RadioShack and imc2 Earn Prestigious Social Media Award

DALLAS, TX — (Marketwire) — 10/28/11 — The Fifth Annual were announced today at the Forrester Consumer Forum in Chicago. , supported by , took top honors in the "Business to Consumer North America: Energizing" category. imc², a purpose-inspired strategic and creative agency, received a Forrester Groundswell Award last year for ."RadioShack is committed to test, learn and embrace innovative ways to connect with consumers and this award reflects those efforts," said

Hayes Martin Associates, Inc. Has Been Honored With 16 Finalist Nominations in Top Categories for the SoCal Awards 2011

NEWPORT BEACH, CA — (Marketwire) — 08/18/11 — The SoCal Awards 2011 has named the leading marketing, advertising and public relations firm of Associates, Inc. as a finalist for 16 nominations in a diverse range of top categories. The prestigious SoCal Awards is a joint awards program that showcases the SMC-s of the BIA of Southern California; winners will be announced at the -Raise your Glass Event- on September 24th at The Grove of Anaheim. This annual highly anticipated event encompasses

Yippy (YIPI) Title Sponsor for ad:tech San Francisco 2012

Yippy (YIPI) Title Sponsor for ad:tech San Francisco 2012

FORT MYERS, FL — (Marketwire) — 07/26/11 — Yippy, Inc. (PINKSHEETS: YIPI) () ("Yippy" or the "Company"), providers of the world-s fastest, family friendly educational search engine and web portal, reports that it is the Diamond Event Sponsor for ad:tech San Francisco 2012, at the Moscone Center West, April 2-4th, 2012. The company will also be exhibiting in island booth #1621."Yippy is positioned to do great things and our presence as title sponsor for both upcoming

Yippy (YIPI) Title Event Sponsor for ad:tech NYC 2011

Yippy (YIPI) Title Event Sponsor for ad:tech NYC 2011

FORT MYERS, FL — (Marketwire) — 07/21/11 — Yippy, Inc. (PINKSHEETS: YIPI) () ("Yippy" or the "Company"), providers of the world-s fastest, family friendly educational search engine and web portal, reports that it is the Title Event Sponsor for ad:tech New York, at the Javis Center Nov. 8-10th, 2011. The company will also be exhibiting in island booth #1918 on the convention floor next to Microsoft Corporation."We are very pleased to have locked down the title sponso