London, UK – 26 April, 2017 – Earlier this year, RiskIQ, the leader in digital threat management, reported an eight-fold increase in internet scam incidents that deny the $83 billion digital advertising industry millions of dollars. Now, researchers at RiskIQ have identified NoTrove, a newly discovered and major threat actor that is delivering millions of scam ads that threaten consumers and further undermine the digital advertising industry.
A new research report released today, “NoTrove: The
Report Examined 30 Billion Total Impressions to Analyze Bot Levels and Non-Human Behavior in Premium Publishers; Provides Best Practices for Driving Higher Quality Traffic