INDIANAPOLIS, IN — (Marketwire) — 11/22/11 — On Nov. 2, the marketing blog ( ) reached a 5 year high of 7,690 views in a single 24-hour period, ranking among the highest marketing blogs on the Internet. That day-s blog discussed the rise of Mobile Marketing and an infographic on Inbound Marketing.
The dramatic rise in readership is just the latest milestone achieved by Karr-s highly popular marketing blog, which has expanded its media operations to include a dedicated marketing infographic category ( ), an hour long podcast recorded live each Friday at 3PM EST ( ), a weekly newsletter developed with email marketing specialists, Delivra ( ), weekly polls developed with Zoomerang ( ) and ongoing videos ( ).
This November, the marketing blog will surpass 100,000 visitors in a single month, also an all-time record. Karr credits the hard work of his staff, including Marketing Consultant Jenn Lisak and Web Developer Stephen Coley. “Stephen-s work on customizing our blog has made it easy for users to find and read the information they need within seconds of landing on the WordPress site. Jenn has been tenacious at leveraging social media to continue to expand our reach and audience throughout social media, including Twitter ( ) and Facebook ( ).”
The blog has attracted 2 new monthly sponsorships as well as an ongoing list of advertisers. “We-re not a huge site, but our focus on tools and tactics that every marketer can deploy is a niche market that many marketing application platforms wish to reach,” said Karr. “We have additional sponsorships open for analytics, content, infographics, mobile, search, social media, and WordPress. As we continue to close those sponsorships, we-ll continue to help our sponsors build their audience as well as ours.”
While the property is profitable, publisher DK New Media ( ) is looking to continue expansion of the blog into education opportunities, recently volunteering social media training lessons regionally to Training, Inc. ( ), a nonprofit United Way agency that provides career and life skills training to disadvantaged women and men to help them transition into entry-level office jobs.
DK New Media is an agency specializing in inbound marketing strategies and marketing technology, located in downtown Indianapolis and founded by Douglas Karr. For additional information on sponsorships or to have Douglas Karr speak at your event, contact 1-317-456-2564 or visit .
DK New Media
1-317-456-2564
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