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AdParlor, a Leader in Managing Facebook Advertising Campaigns, Opens Office in London

KANSAS CITY, MO — (Marketwire) — 11/08/11 — AdParlor, a leader in managing large Facebook advertising campaigns and now an Adknowledge company, announced it has expanded its services to the United Kingdom by opening a branch office in London. The company has plans to expand to other major metropolitan areas in the future. For now, the London office is the first branch office outside of its headquarters in Toronto, Canada.

Last week Adknowledge announced its acquisition of AdParlor. AdParlor can now quickly and easily expand its operation base into geographic markets that are already served by Adknowledge and grow its advertiser base to include Adknowledge-s BidSystem advertisers ().

Hussein Fazal, the co-founder and CEO of AdParlor, states, “The opening of our London office is a strategic move in order to support our existing large agency client base in London and expand our offering to other European countries.”

AdParlor offers multiple ways for advertisers to reach their target audiences on Facebook, utilizing fully managed and self-serve solutions. The AdParlor system not only creates thousands of ads at once, but its algorithms also dynamically modify bids and identify previously undetectable targeting combinations to ensure that the right ad is shown to the right user at the right time.

AdParlor is a leader in handling large Facebook Ad campaigns and provides both full-service and self-service solutions for Facebook advertising. AdParlor currently manages over one billion impressions per day on Facebook using its proprietary technologies and, through dynamic ad creation and bid optimization, is able to effectively manage Facebook advertising on a large scale for hundreds of clients including Groupon, Ubisoft, SEGA, OMD, Digitas and many more. For more information, visit .

Adknowledge operates the 4th largest marketplace for advertisers to connect with their target audiences in hard-to-reach places on the Web with similar ROI as search. Since its founding in 2004, Adknowledge has grown organically and through acquisitions (including Miva, Super Rewards and Hydra) to become the largest privately-owned Internet advertising network. The company connects advertisers with consumers across the long tail Web via multiple channels, including email, search, domains, social networks and mobile. For more information, visit .

Hussein Fazal

Kim McReynolds