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Apica and Atex Team to Supply Performance Testing and Monitoring Services for Atex-s Media Customers

PALO ALTO, CA — (Marketwire) — 09/14/11 —

Customers to Benefit from Apica Load Test and Web Performance Monitoring Functions Integrated with Atex Content Management and Advertising Solutions

Apica Testing and Monitoring Technologies Reduce Risk of Application Failure

, a leading and provider for cloud and mobile applications, today announced a partnership with , a leading UK-based software company selling solutions for media-rich industries. According to the terms of the new agreement, Apica-s highly effective application performance testing and monitoring technologies will be available to Atex-s more than 1,000 media customers that use its content management and advertising solutions to streamline operations and optimize digital strategies.

Apica-s solutions test, monitor and optimize web, cloud and mobile applications, giving businesses a true understanding of how those applications perform. Failure to deliver performance in an application will have a significant impact on the business. Testing applications both prior to deployment and after launch are critical to ensure uptime and optimal performance levels.

Using , Atex customers will reduce the risk of project failure due to capacity and load issues by providing real-time insight on how applications will perform under stressed load conditions. offers a complete website performance testing solution and enables users to monitor response times and stay on top of web performance, 24/7. Together, Apica LoadTest and Apica WebPerformance ensure excellence in the web, cloud and mobile channels.

Atex customers will benefit from the Apica load test and web performance monitoring functions that will now be integrated with Atex content management and advertising solutions. These advanced Atex solutions are used by media companies around the world for web content management, advertising, editorial, tablet publishing, ad serving, and text mining applications.

As part of the new partnership, Apica will be a Gold Partner at AtexTalking Point 2011 Global Symposium held September 13-15, 2011 in London. For more information, go to .

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Apica is a leading provider of load testing and performance monitoring solutions that test, monitor and optimize cloud and mobile applications. More than 250 customers, including Newsday, PricewaterhouseCoopers, eBay Sweden and Thomas Cook, use Apica for the highest possible performance standards globally and in the cloud.

Apica-s products are uniquely designed for cloud infrastructure and have performed some of the largest published load tests ever conducted. Apica WebExcellence Suite includes Apica LoadTest, Apica WebPerformance and Apica WebOverload, for testing applications for maximum capacity, real-time performance, improved load times and protection from peak load. Apica was founded in 2005 and is based both in Stockholm, Sweden and Palo Alto, Calif., with offices in the UK. To learn more about Apica, visit .

Atex, headquartered in the UK with offices worldwide, is a leading software company selling solutions for media-rich industries. As a global organization, it is committed to helping companies build revenues and reduce costs through products that are increasingly personalized, localized, collaborative, contextually relevant, and available on demand. See .

Cathy Wright

(650) 340-1985

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