LOS ANGELES, CA and BUENOS AIRES, ARGENTINA — (Marketwired) — 12/30/16 — and announce the formation of a new strategic partnership to explore opportunities for projects and initiatives, involving the expanding world of Virtual Reality (VR). POSSIBLE will be joining an exclusive group of forward thinking agencies, brands and media companies to develop VR based prototypes, as part of the Voxelus “Partner Developer Program” (PDP). The PDP allows content developers and creative agencies to experiment with VR at very low risk, while opening up opportunities in a growing and powerful media platform.
Virtual reality platforms currently reach a community of over two million users and this number is expected to grow exponentially in the next 2-3 years as more viewing devices get into consumer hands. As companies like Google, Facebook and Samsung provide new and affordable devices to support immersive content, there will be a huge demand for quality, accessible content, which is the niche being pioneered by Voxelus.
“Virtual reality is one of the most exciting new digital technologies to hit the branding and storytelling space in many years,” said POSSIBLE Managing Director, Andrew Solmssen. “We see great potential for integrating the immersive worlds pioneered by Voxelus into our client solutions.”
“POSSIBLE is a great partner for bringing VR to the masses,” adds Voxelus Chairman, Halsey Minor. “The Internet, multimedia, interactive storytelling, even the earliest experiments in television itself were all moved forward when creative minds of brands and their agencies pushed the envelope and began truly engaging the consumers where they live.”
POSSIBLE is a creative agency that cares about results. They back up every idea with real-world insights to create work that makes a difference — and makes a measurable impact. With more than 1,500 employees around the globe, POSSIBLE brings results-driven digital solutions to some of the world–s most dynamic brands, including Microsoft, Procter & Gamble, AT&T, Shell, and the Coca-Cola Company. POSSIBLE is a WPP Digital agency.
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Founded in 2015, Voxelus, Inc. is a revolutionary platform that allows anyone to create Virtual Reality games, experiences and virtual spaces without writing a line of code. The platform consists of Voxelus Creator, a 3D design app for PC and Mac; Voxelus Viewer, which works on desktop PCs, Oculus Rift and Samsung VR devices; and the Voxelus Marketplace, which allows creators to sell and user to buy VR content and games for the Voxelus ecosystem, using the unique Voxel in-game cryptocurrency. Voxelus co-founder, Halsey Minor, is a pioneering Internet entrepreneur and founding executive of C/Net, Salesforce and Google Voice.
Forward-looking Statements
This release contains forward-looking statements which reflect management–s current views of future events and operations, including but not limited to statements about our growth plans, product and platform development and availability, new agreement(s), customer growth plans, long term value, customer platforms, improved customer satisfaction, launch plans and the number of locations, players and games. These statements are based on current expectations and assumptions that are subject to risks and uncertainties that could cause actual results to differ materially. These risks and uncertainties include the risks of unsuccessful execution or launch of products, platforms or brands, the impact of alternative entertainment options and technologies and competitive products, brands, technologies and pricing, adverse economic conditions, failure of customer and/or player acceptance or demand for new or existing products, lower market acceptance or appeal of both existing and new products and services by particular demographic groups or audiences as a whole, termination of partnership and contractual relationships and technical problems or outages. All forward-looking statements included in this release are based on information available to us on the date hereof.
Contact for POSSIBLE PR
Allyson Savage
(415) 297-4163
Contact for Voxelus, Inc.
Erika Zapanta
Transform PR
(702) 503-1239
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