AUSTIN, TX — (Marketwire) — 08/19/11 — Rick Jackson has joined emerging eCommerce software development and deployment firm Cinsay, Inc. as SVP Global Sales and Distribution, it was announced today by Christian Briggs, Cinsay, Inc. President and CEO. Jackson will head all sales and distribution for the company, and is assembling a sales team that will undertake widespread deployment of the unique Cinsay portable video technology during the fourth quarter of 2011.
“After an exhaustive search for the right individual to lead the roll out of our game-changing technology, we are thrilled to announce that Rick has joined our team,” said Briggs. “His track record speaks volumes about the wealth of technology distribution success he brings to Cinsay, and we could not have asked for a better leader. What we have is truly remarkable, and requires someone with Rick-s depth of vision and extensive network to successfully bring it to market. With Rick leading the charge, we are now poised to change the way business is done online.”
With 20+ years experience in the deployment of world-class sales teams to create new markets for subscription services aimed at the consumer, SMB and enterprise segments, Jackson comes to Cinsay, Inc. from computer security giant McAfee where, over the past five years, he oversaw the company-s SMB segment for direct and channel routes to market. Key partners included Dell, Softlayer, CDW, SonicWall, iYogi, Cox Communications and HP. Notably, McAfee was recently purchased by Intel for $7.8 billion.
Prior to McAfee, Jackson headed teams that successfully created new markets in the selling and delivery of global platform services for satellite and Internet broadcasting companies, including Broadcast.com and Westcott Communications. Broadcast.com was sold to Yahoo! for more than $5 billion in 1999, and Westcott Communications was purchased by Kill in 1996 for $550 million.
Cinsay-s game-changing development is a software platform that consists of a video player accessible through most web browsers and which can feature original content that is syndicated and spread virally over the Internet, thus multiplying sales opportunities exponentially. The Cinsay eCommerce player also allows customers to email engaging video content to friends and colleagues, thereby driving sales to a much broader audience than ever before possible. The company is headquartered in Austin, Texas, with additional offices in Dallas, Los Angeles and, most recently, Washington, DC.
Contact:
PGPR for Cinsay, Inc.
Paul Gendreau
818-985-0245
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