A new WordPress plugin has launched that allows users complete control over the links they post on their website. When URLs are posted on a page they can be displayed in different ways, and as such, they behave differently. This can lead to the website owner–s links losing any tag they had attached to them for marketing, tracking or research purposes. WP Link Shield was created by Chris Hitman as a way to combat this.
More information can be found on the official WP Link Shield website at: http://letsgolook.at/WPLinkshieldII.
The site explains that WP Link Shield can help prevent losing visitors when people click on links displayed on their site, helping to ensure that the website owner is in full control of the information they provide on their site. It goes on to say that standard cloaked links can provide problems for companies who rely on their links for business.
Cloaked links allow the business owner to shorten a lengthy link and make it more attractive to customers, as well as easier to share on social networking sites like Twitter and Facebook. Often a business linking to other sites has to embed long, inefficient links into its copy, and cloaking is a way to hide these long links.
The WP Link Shield site explains the difference between long links and cloaked links, with a guide on what they look like and how they can be used for different things online. It also goes through potential problems business owners can face if they use link cloaking on their company website.
It explains that, while link cloaking makes the links prettier and more approachable, if the customer copies and pastes the link into their web browser, there is a chance they will inadvertently cut off any attachments the business had to the link. This will stop the user–s activity from being tracked.
It goes on to say that, according to case studies, this occurs 10-20% of the time, but using WP Link Shield, website owners can get around this. A full guide on how to use the program is available on site, and further details are provided at: http://muncheye.com/chris-hitman-et-al-wp-linkshield.
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