NASHVILLE, TN — (Marketwired) — 03/29/16 — , a leading provider of business intelligence for data monetization to enterprises and ISVs, and , a leading big data analytics consulting firm to global organizations, today announced its collaboration focused on hospitality solutions based on the GoodData analytics distribution platform.

Combining GoodData–s best-in-class, analytics-distribution technology with Absolutdata–s depth and breadth of expertise, enables hospitality industry enterprises to leverage advanced analytics to increase booking and customer loyalty, maximize ROI of corporate programs, reduce waste and improve sustainability.

“With so much underutilized data available to hospitality sales and customer experience teams, it–s imperative for them to implement the distribution of meaningful analytics to enable them to understand and act on business KPIs,” said GoodData Founder and CEO Roman Stanek. “Absolutdata–s industry expertise, along with our platform, is a powerful and proven combination enabling hospitality leaders to address competitive pressures and consumer preferences.”

GoodData and Absolutdata empower hotels and casino chains to pull large amounts of data in real-time from various sources to, for example, increase bookings, better understand customer experience preferences, reduce unnecessary operating expenses, and make better management decisions across properties.

“We–re focused on helping hospitality teams modernize their operations with advanced analytics,” said Absolutdata Founder and CEO Anil Kaul. “GoodData is the ideal platform to bring disparate data together and distribute at scale to business network stakeholders. Hospitality customers can now reach deeper into their vast amounts of data, and benefit from more advanced analytics without the extra time and cost typical of more advanced projects.”

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Absolutdata combines Decision Engineering with advanced analytics to transform how the world–s largest companies make decisions. Over a decade of global services expertise includes big data, advanced analytics, predictive modeling, marketing analytics, CRM, IoT solutions and data management services. The NAVIK line of cloud-based products is changing the world by putting the power of advanced analytics into the hands of marketers, line-of-business managers and researchers. Together, these products and services have empowered Fortune 1000 companies across 40 countries to make better marketing investments, create more lucrative customers, achieve operational excellence and compete at a higher level. Founded in 2001, Absolutdata is based in San Francisco and employs 450 professionals across offices in San Francisco, Los Angeles, New York, Chicago, London, Singapore, Dubai and Gurgaon. For more information visit the , read our , and follow us on and . .

® provides groundbreaking BI for data monetization to enterprises, independent software vendors, and system integrators who seek to quickly create and distribute valuable information to large networks of customers and partners. Our real-time analytics distribution platform is highly scalable and secure — allowing companies like Target, Discovery International and Zendesk to deploy engaging data products that are guided by GoodData–s expertise in delivering widely-adopted analytics solutions.

GoodData is headquartered in San Francisco and is backed by Andreessen Horowitz, General Catalyst Partners, Intel Capital, TOTVS and others. For more information, read our , visit our and follow GoodData on and .

©2016, GoodData Corporation. All rights reserved. GoodData is a registered trademark of GoodData Corporation in the United States and other jurisdictions. Other names used herein may be trademarks of their respective owners.

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Erick Mott

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