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MEDIA ALERT: Parks Associates Hosts 7th-Annual Smart Energy Summit: Engaging the Consumer

DALLAS, TX — (Marketwired) — 02/22/16 — Parks Associates hosts the this week, February 22-24, 2016, at the Omni Austin Hotel Downtown in Austin, Texas. Over 250 industry leaders from utilities, service providers, manufacturers, and technology companies will participate in panel discussions about the convergence of consumer energy ecosystems within the smart home, competition among energy management services, and the impact of direct participation in energy markets. .

“Nearly 20% of U.S. broadband households currently own a smart home product, with thermostats and lighting as the leading categories,” said , Director of Home Controls and Energy Research, Parks Associates. “The Smart Energy Summit features in-depth discussion on current energy programs in the U.S. and new research on opportunities to leverage smart home devices in order to expand the role of energy in the IoT, including the importance of cost, control, convenience, and security/privacy in driving consumer adoption.”

“The residential sector is the primary driver of peak demand in ERCOT,” said , Sr. Analyst, Market Design & Development, ERCOT. “As the Independent System Operator, ERCOT continues to have strong interest in enabling residential demand response to participate in our markets. Smart products can be the enabling technology.”

“The biggest barrier to consumer adoption is a lack of trust that the products and services that are launching today by vendors will be around in a year or two,” said , VP of Utility Solutions, CEIVA Energy. “This is where companies like Nest and Tesla succeed as there is an inherent trust that they will be around and that they will drive increased delightfulness with the product. But a lot of other products and services are still in the early stages, and system aggregators on the residential side have to weed through all the different standards and communication technologies and reconcile the different passionate agendas of companies backing those different standards. Smart Energy Summit provides an excellent venue to accomplish these goals.”

“Staying ahead of new IoT entrants and ensuring wide connectivity are difficult in this expanding market,” said , Vice President SmartSpace, Schneider Electric North America. “The proliferation of technologies, protocols, and start-ups is huge. And many of them will have a huge impact on energy. But technology and cost are no longer the roadblock; it–s now about value props and providing a great experience to the consumer.”

“Consumers have a tendency to solve problems in –real time,– especially when it comes to new DIY product purchases,” said , Director of Connected Devices, Haiku Home. “The harder it is for them to understand or realize the value in making an investment, the less likely they are to pull the trigger. Many energy-related products and services provide value over months or years, but consumers want gratification now. It–s our responsibility to help them actively think about comfort and the insufficient offerings — like the traditional noisy, wobbling fan — that they–ve accepted as the norm. We aim to shift that paradigm every single day.”

features keynotes from NRG, EnergyHub, and Schneider Electric and multiple sessions focusing on opportunities to expand consumer engagement with energy efficiency in the home.

What:
When: February 22-24, 2016
Where: Omni Austin Hotel Downtown, 700 San Jacinto Blvd, Austin, TX 78701
Registration:
Press Passes:
Twitter: @SmartEnergySmt, #SES2016
Schedule: February 22 – Parks Associates preshow workshop:

February 23
: 10:00 a.m. — “Making Energy Easy and Engaging for Customers,” William Clayton, Vice President of Customer Care Operations, Reliant, NRG
: 2:00 p.m. — “Connected Thermostats: A Revolution Driving Value for Utilities and Service Providers,” Seth Frader-Thompson, President, EnergyHub

Success Stories in Energy Management

Unlocking the Value of Energy Usage Data

Innovation in Marketing and Consumer Engagement

Integrating Smart Products and Consumer IoT into Utility Programs

Direct Participation of Energy Platform Providers in Energy Markets

February 24
9:45 a.m. — “Getting Paid to Save Energy…Finally,” Paul Campbell, VP Innovation / Head of Silicon Valley Innovation Center, Schneider Electric

Solar Industry: Integration, Competition, and Impact on IoT

Integrating Comprehensive Energy Management Solutions into Smart Home Systems

Role of Energy Management in Smart Home Solutions

Energy Management and Smart Product Solutions

Interoperability, Integration, and Energy Management

Energy Providers: Opportunities to Dominate the Smart Home and Energy Management Market

Parks Associates– IoT and home energy management research highlights include:

Over 50% of U.S. broadband households have taken at least one step to reduce energy consumption in their household.

12% of U.S. broadband households own a smart energy device (smart thermostats, light bulbs, power strips, outlets, and plugs/adapter).

36% of U.S. broadband households would participate in an energy program offering a free product.

7% of U.S. broadband households plan to purchase a solar panel in the next 12 months.

Utility companies attending Smart Energy Summit:

AEP Energy

Alabama Power Company

Alliander

Animate Energy

APS

Arizona Public Service

Austin Energy

Blue Line Innovations

Chugach Electric

Comverge

CPS Energy

Crius Energy

Direct Energy

DTE Energy

EDF Energy

Electric Ireland

Electric Power Research Institute

Energate

EnergySage

Enphase Energy

EPCOR

ERCOT

Florida Power & Light

Gexa Energy

Hydro Ottowa

IGS Energy

Innotrail

Itron

London Hydro

National Grid

NEEP

NextEnergy

NextEra Energy

NRG

Oklahoma Gas & Electric

Pacific Gas & Electric

PlanetEcosystems

PlotWatt

Powerley

PSEG

Rainforest Automation

Reliant Energy

Rheem

Runestone Electric

s2e Technologies

Sacramento Municipal Utility District

Salt River Project

San Diego Gas & Electric

Silver Spring Networks

Simple Energy

Smart Grid Consumer Collaborative

Southern California Edison

SunEdison

SunPower

Tank Utility

Tendril

Tennessee Valley Authority

TXU Energy

WattzOn

WeatherBug Home

Westar Energy

Wright-Hennepin Cooperative Electric Association

Xcel Energy

are Tendril, EnergyHub, Honeywell, Powerley and DTE Energy, Affinegy, ecobee, PlanetEcosystems, WeatherBug Home, WSI, Z-Wave, Schneider Electric, State Farm, Tyco, and WattzOn.

the event include Advanced Energy Economy, IoT Consortium, Antenna, Antenna Systems & Technology, Conference Guru, Engerati, FierceEnergy, Green Button Alliance, HomePlug Alliance, HomeToys.com, ISE Magazine, IoT Today, Israeli Smart Energy Association (ISEA), KNXtoday, Mercom Capital Group, Northeast Energy Efficiency Partnerships, Open Interconnect Consortium, OpenADR Alliance, Remote Site & Equipment Management magazine, SmartGridNews, SmartGridSpain, Smart Grid Today, TD The Market Publishers, TREIA, Utility Dive, Utility Post, and WSN Buzz.

Information about the Smart Energy Summit can be found at . Press passes are available at . To speak with an analyst or request specific research data, please contact , 720-987-6614.

examines the expanding market for the smart home and the role of energy solutions within the Internet of Things, including connected devices, energy management, utility services, and home control platforms and services.

Smart Energy Summit addresses strategies for utilities, service providers, retailers, and manufacturers to expand and monetize their energy offerings by engaging consumers, developing new business models, and creating unique partnerships.

The summit agenda features thought leaders representing utilities, state and national regulators, telecom and security companies, retailers, and OEMs presenting on the state of the market and the emerging consumer and business opportunities.

The seventh-annual Smart Energy Summit will take place February 22-24, 2016, at the Omni Hotel in Austin, Texas. Follow the event on Twitter at @SmartEnergySmt and on the . For information on speaking, sponsoring, or attending Smart Energy Summit, visit .

Holly Sprague
Parks Associates
720.987.6614

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