DETROIT, MI — (Marketwired) — 12/01/15 — , creators of a B2B cloud-based Product Information Management (PIM) platform for the home furnishings ecosystem, today announced the Public Beta program for its Channel Manager product, a hosted Software-as-a-Service offering for home furnishings manufacturers. Channel Manager dramatically simplifies and streamlines the management and exchange of home furnishings product information and sharing with select retail partners. The Public Beta follows the recent successful completion of Amber Engine–s Private Beta testing with select home goods manufacturers and retailers.

“Home furnishings manufacturers large and small continue to be challenged to meet the disparate and increasingly complex data and process requirements inherent within their retail channels. Our recently completed Private Beta phase confirmed that Amber Engine–s cloud platform for Product Information Management is dramatically streamlining these processes for our participants,” said Morgan Woodruff, President and Chief Executive Officer at Amber Engine. “As we move into a more rigorous Public Beta program we–re soliciting even broader participation by manufacturers to help us finalize our proprietary database design, as well as test and fine-tune the processes surrounding our data interchanges with various retailers.”

Channel Manager enables home furnishings manufacturers to:

Centrally store and manage all their product information in one database

Control visibility and maintain complete ownership of data

Import, add, edit, and delete product data with human support as needed

Arrange products in accordance with their organizational system and preferences

Simplify data management and sharing with one process for all vendors

Keep all retail partners updated with their latest product offerings

Manage and expand sales networks

Manufacturers interested in participating in the Amber Engine Public Beta are encouraged to visit .

Detroit-based Amber Engine, part of the Rock Ventures family of companies, is out to level the playing field across the home furnishings landscape. Its team of industry veterans designed the Amber Engine cloud platform to empower manufacturers with the tools they need to efficiently manage their product information and communicate with channel partners. To learn more visit .

Media Contact:
Jeremy Ertl
Skyya Communications for Amber Engine
(952) 746-1311

  furniture-manufacturer, furniture-retailer, home-furnishings-and-decor, interior-design