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Appcast to Spotlight Direct Response Recruiting at Minnesota Recruiters 2015 Conference

LEBANON, NH — (Marketwired) — 05/06/15 —

Chris Forman, founder and chief executive officer of , the first pay-per-applicant job ad exchange

Will present “Direct Response Recruiting: How to Cut Costs While Improving Applicant Volume and Quality” at the .

The conference will take place on Wednesday, May 13, 2015 from 8:00 a.m. – 12:00 p.m. CDT.

Forman is scheduled to speak at 9:20 a.m. CDT.

Mall of America
60 E. Broadway
Bloomington, Minn.

Appcast will also be exhibiting at the event.

Today–s recruiting landscape includes a staggering number of communication channels, brand strategies, best practices, technologies such as applicant tracking systems and the like. With so much noise cluttering up the space, many organizations struggle to maintain visibility into recruiting costs and outcomes.

During the Minnesota Recruiters May 2015 Conference, Chris Forman, founder and chief executive officer of Appcast, will provide an in-depth look at the online application process as it relates to the talent acquisition lifecycle. Based on the analysis of more than 250,000 job applications, Forman will share the average conversion rates for every major ATS and job function and discuss the impact of application length and format on applicant flow and costs. Session attendees will take away actionable insights that can reduce cost-per-application and help their organization become more attractive to high-quality applicants.

Human resource professionals, recruiters and hiring managers interested in learning more about improving applicant volume and quality and maximizing the bottom line at their organization are encouraged to attend this informative session and connect with company representatives with the Appcast team. To learn more and register for the Minnesota Recruiters May 2015 Conference, please visit: .

Appcast is a new way to advertise your open jobs on a –pay-per-applicant– basis across a network of thousands of career and consumer sites. It works with all applicant tracking systems, requires no long-term contracts, and is simple to use. Headquartered in Lebanon, N.H. with offices in Cambridge, Mass., Appcast debuted in January 2014 and is the latest business incubated out of StartDateLabs.