TORONTO, ONTARIO — (Marketwired) — 04/16/15 — iSIGN Media Solutions Inc. (“iSIGN” or the “Company”) (TSX VENTURE: ISD)(OTCQX: ISDSF), a leading provider of interactive mobile advertising solutions that serves advertisers, manufacturers, retailers and advertising agencies throughout North America, is pleased to announce that it has signed a Memorandum of Understanding (“MOU”) with POPcodes, a cloud based Software as a Service (“SaaS”) company that enables the secure distribution, data gathering and redemption of promotional, loyalty and purchase related content into existing in-store devices.
The purpose of the MOU is to demonstrate the technical framework integrating the design and function of POPcodes– solutions and technology to facilitate the in-store proof of redemption of all promotions delivered by iSIGN–s patented mobile messaging technology to consumers on printed receipts and to provide additional proof of redemption to the retailer/brands/advertisers.
Both companies, with cloud based solutions, will be engaging in a series of pilot projects in order to demonstrate and prove the effectiveness of instant in-store promotional redemption on point-of-sale devices.
The planned goal of both companies is that once these pilot projects have been completed, the companies will finalize a definitive agreement to integrate and sell each other–s solutions and services, generating user fees from existing networks and new customers thus adding additional and increased revenues.
“iSIGN–s ability to quickly deliver promotions to consumers in proximity without the need for an app aligns very well with POPcodes commitment to seamless and rewarding in-store experiences,” commented POPcodes– Chief Executive Officer, Mr. Gregg Aamoth. “POPcodes is thrilled to provide iSIGN with the last meter of promotions measurement – the actual in-store purchase.”
“We see the POPcodes technology as a solution to provide accurate measurement of offer and coupon redemption to our clients in real time,” stated Mr. Alex Romanov, iSIGN–s Chief Executive Officer. “We believe that all sectors of retail commerce are looking for this final POS confirmation.”
“Advertisers and brands that we encounter have all expressed a very strong desire for an in-store proof of redemption system for mobile messaging in real time,” said Mr. Ron Leman, Chief Executive Officer of Graphic Media, Inc., iSIGN–s exclusive distributor for the Americans, and Engage Mobile Media, Graphic–s sales arm. “We are looking forward to introducing this unique solution to our clients as quickly as possible.”
About POPcodes
POPcodes is an innovative software solution that allows for simple, secure redemptions of promotions, purchases and loyalty rewards at the point of sale. This provides brands with simple execution and detailed, real-time redemptions data from promotions delivered to mobile and other online methods. POPcodes is built on a highly scalable cloud based server, designed to easily integrate with existing in-store devices, and always respects consumer privacy. .
About iSIGN Media
iSIGN Media, based in Toronto, is a data-focused, software-as-a-service (SaaS) company that is a pioneer in gathering point-of-sale data and mobile shopper preferences to generate actionable data and reveal valuable consumer insights. Creators of the Smart suite of products, a patented interactive proximity marketing technology, iSIGN enables brands to deliver targeted messaging, personalized offers and loyalty perks to consumer mobile devices on location and in real-time. iSIGN–s data gathering capabilities provide analytics on price points, typical purchases, in-store dwell time and other shopper metrics that identify emerging consumer behaviors. These insights enable smarter business decisions and provide ROI metrics for more transparent marketing. iSIGN delivers relevant, timely messages on an opt-in basis at no charge to consumers, transmitting rich media to consumer mobile devices via trusted, mature Bluetooth® and WiFi technologies without the restrictions associated with iBeacons and apps. Proven to increase brand engagement and customer loyalty, iSIGN generates preference-based, predictive “clean data” without compromising consumer privacy. Partners include: IBM, Keyser Retail Solutions, Baylor University, Verizon Wireless, TELUS and AOpen America Inc., with solution distribution by GraphicMedia, Inc. .
Forward-Looking Statements
This news release may include certain forward-looking statements that are based upon current expectations, which involve risks and uncertainties associated with iSIGN Media–s business and the environment in which the business operates. Any statements contained herein that are not statements of historical facts may be deemed to be forward-looking, including those identified by the expressions “anticipate”, “believe”, “plan”, “estimate”, “expect”, “intend” and similar expressions to the extent they relate to the Company or its management. The forward-looking statements are not historical facts, but reflect iSIGN Media–s current expectations regarding future results or events. These forward-looking statements are subject to a number of risks and uncertainties that could cause actual results or events to differ materially from current expectations. iSIGN Media assumes no obligation to update the forward- looking statements, or to update the reasons why actual results could differ from those reflected in the forward-looking statements.
© 2015 iSIGN Media Solutions Inc. All Rights Reserved. All other trademarks and trade names are the property of their respective owners.
Neither the TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility or accuracy of this release.
Contacts:
Media contact:
Emily Storz
SSPR
267-758-2642 (direct)
609-351-3592 (mobile)
Company contacts:
Ryan Kaye
Senior Sales Consultant
POPcodes
Alex Romanov
iSIGN Media
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