SAN MATEO, CA — (Marketwired) — 02/25/15 — ., the leader in networked crisis communication, today announced that the American Red Cross has begun a nationwide deployment of AtHoc across its network of nearly 500 chapters in the U.S. to accelerate its disaster response. The AtHoc system gives the Red Cross the ability to quickly alert and communicate with its workforce and volunteers, as well as seamlessly connect with local government agencies and business partners during crises when needed.
: The @RedCross deploys @athoc nationwide for real-time communications during emergency situations: bit.ly/1zaIo2G
“Communications tools from AtHoc enables the Red Cross to quickly reach, mobilize and share knowledge with our workforce, volunteer network and community partners,” said Eric Hainzer, Director, National Planning and Exercises Operations and Logistics, at the Red Cross. “We face countless calamities year round from regional disasters to local house fires, and effective communications with our team is fundamental to a successful response.”
“We are honored to partner with the American Red Cross in its mission to provide compassionate care to those in need, here at home and around the world,” said Guy Miasnik, CEO of AtHoc. “AtHoc is committed to working with the Red Cross to ensure it has access to next-generation technology that will most effectively support all three phases of emergency response — prepare, respond and restore.”
The Red Cross will use AtHoc to notify and collaborate with its workforce via multiple and redundant means, including desktop apps, smart phone apps, email, cell and landline phones, all from a web-based console. The system is configured to allow for national, regional, local or team based communications depending on the situation, impact area or specialty resources required to manage the incident.
Importantly, the Red Cross and organizations who coordinate and collaborate with the Red Cross benefit from seamless interoperability. AtHoc allows the Red Cross to invite and connect with relevant organizations for bi-directional messaging that is trusted and secure. This interoperability promotes faster and effective knowledge sharing, which results in improved situational awareness and eliminates the confusion that typically hinders rapid response to a crisis.
The AtHoc suite of integrated applications: Alert, Collect, Account and Connect sets the standard in networked crisis communication. These applications run on AtHoc–s secure cloud platform which connects users, organizations and devices globally — an “internet of things” platform addressing the growing needs of crisis communications. AtHoc leverages the power of mobility, hybrid cloud and the IP network to deliver a unified and secure end-to-end solution capable of real-time collaboration with anyone, anywhere and across virtually any device.
AtHoc is the pioneer and recognized leader in networked crisis communication, protecting millions of people around the world. AtHoc provides a seamless and reliable exchange of critical information among organizations, their people, devices and external entities. A trusted partner to the world–s most demanding customers, AtHoc is the #1 provider to the US Departments of Defense and Homeland Security, and safeguards numerous other government agencies and leading commercial enterprises. Headquartered in Silicon Valley, the company operates around the globe. For more information about AtHoc, please visit
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