SOUTH SAN FRANCISCO, CA — (Marketwire) — 07/21/11 — a global online B2B media company, announced today they-ve hired Brian Cowley as CEO.
“We are pleased to welcome Brian Cowley to CompareNetworks and excited to have him lead our team,” said Paul Gatti, Co-Founder of CompareNetworks. “His experience and proven track record will be instrumental in driving growth and taking CompareNetworks to the next level.”
Cowley has an extensive 25 years of experience in media sales and business development. Before joining CompareNetworks, Cowley served as General Manager, North America for Velti who acquired AdInfuse in 2009, where he was President and CEO. At AdInfuse, Cowley was pivotal in raising $12M in venture capital and leading the company to being purchased. Prior to this, Cowley worked as Vice President of Business Development for Infospace, responsible for their mobile advertising division. Cowley spent almost ten years as a co-founder and Senior Vice President of Sales and Business Development at LookSmart where he grew the company from start-up to being publicly traded. He was also recruited to work at eBay where he served as Vice President, General Manager of Sponsorship & Services managing a $140 million revenue business.
“I look forward to leading CompareNetworks through the next chapter of its growth,” said Cowley. “B-to-b lead generation is a quickly growing and the CompareNetworks marketplace platform is ideal for many industries. I-m excited about the opportunity to continue to innovate and expand the platform in order to better serve both professionals and advertisers worldwide.”
Cowley started his career in online media as Director of Business Development at Netscape helping them launch the advertising platform “Destinations,” the foundation for “NetCenter.” Before this, he worked in direct marketing for Dun & Bradstreet, and National Decision Systems, which was then purchased by Equifax. Cowley holds a Bachelor of Science degree in Business Administration from Bryant University in Smithfield, Rhode Island.
Headquartered in South San Francisco, California, is a leading media company for the life science and healthcare industries. The CompareNetworks websites help b-to-b professionals make informed purchasing decisions by offering a long-needed source for product information and industry news. With an extensive directory of more than 2 Million products with complete specifications, and thousands of product videos, CompareNetworks provides the most up-to-date and b-to-b marketplaces on the Web.
Amy Raymond
650-228-0191
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