RICHMOND, VA — (Marketwired) — 12/01/14 — SingleStone announced today that Jimmy Chou, Principal and Leader of its Customer Experience Solutions, will be a panelist at the Gilbane Conference on December 2-4 in Boston. The Gilbane Conference — — is an annual event that brings together some of the industry–s best known thought leaders to share their perspectives on applying innovative content, web, mobile and marketing technologies to dramatically improve engagement across an organization–s customers, employees, and business partners.
Jimmy will participate on the panel entitled “Building Next Generation Web Content Management & Delivery Digital Experiences,” scheduled for 11:40-12:40 on Wednesday, December 3rd.
Jimmy brings close to 20 years of hands-on client service focused on customer experience strategy, digital strategy, and content management solutions. He believes there are still enormous possibilities in the world of customer experience, stating that, “Exceptional customer experience already set brands apart from others. But there–s lots more potential to differentiate great customer experience from good customer experience. Digital plays a big role here.”
SingleStone, under Jimmy–s leadership, recently assisted a Fortune 1000 insurance company to envision, define and implement a comprehensive digital strategy. The team leveraged a wide variety of tools spanning competitive analysis, customer research, and customer journey maps. SingleStone collaborated with the client to assess the current state, perform a gap analysis, and develop an optimal strategy that promoted brand consistency, improved customer experience, and positioned the digital channel to drive sales. A key aspect of the engagement involved consolidating close to 40 disparate sites into a coherent set of digital communities on a single content management system to support the client–s goals to dramatically improve search traffic, lead generation and online sales.
Jimmy looks forward to sharing SingleStone–s observations on this client success as well as many others at the upcoming Gilbane Conference.
Founded in 1997, SingleStone is a Richmond, Va.-based consulting firm that specializes in Customer Experience (CX) solutions spanning strategy, culture, process, and technology. SingleStone provides a full complement of expertise to design and implement delightful customer experiences through the full customer lifecycle and across all channels. The firm–s CX strategy consulting is grounded in real-world implementation experience, a pragmatic ingredient that promotes more effective and sustainable outcomes. SingleStone–s solutions drive improved customer attraction and retention, and ultimately top and bottom-line business growth for its clients. For more information, visit
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