SAN FRANCISCO, CA — (Marketwired) — 11/20/14 — today announced that Cone is now available for purchase in the United Kingdom, connecting people internationally with the player that makes it simple to hear the sounds they love. In addition to opening sales in the UK, Aether announced a partnership to sell Cone in Selfridges department stores and will open a pop-up shop in London this holiday season. Cone will also be available for purchase more widely online in the United States through Amazon.
Cone learns where, when and how you like to listen to music and radio programs and plays the perfect sound for the moment. It puts this experience behind a simple, natural interface — a dial — and enables people to request the music they love with their voice. Initially sold only at Aether.com, consumers can now also purchase Cone through Aether partners both in-store and online, growing the company–s presence in the US with Amazon and internationally with Selfridges.
“Our focus at Aether is on making experiences nicer and taking the work out of using technology so people can spend more time enjoying everyday moments. By opening sales to an international market, we–re able to bring that to even more people,” said Duncan Lamb, Aether–s co-founder and Chief Product Officer. “As a part of this growth, we–re always looking to learn more about what interests our customers. Expanding Aether–s retail channels will allow us deeper insight into what people think and enjoy about Cone so we can create an even more tailored experience in the future. Selfridges offers an incredible, curated environment that matches the magic of Cone, and Amazon provides even greater exposure in the US — extending Cone–s personalized listening worldwide.”
Cone will be available at Selfridges starting on November 24 for £ 349 and Aether–s pop-up shop will be open November 20 – 30 at 36 South Molton Street, London, W1K, 5RG. Both retail locations will make it possible for people to experience Cone in a curated space reflecting Cone–s beautiful design aesthetic. Cone will also be available for purchase at .
Aether builds thinking things that seamlessly integrate hardware, software and services to make everyday life nicer. The company is comprised of a diverse team with experience at Nokia, Apple, Frog, Google, NASA, Pixar and others. Aether–s first product, Cone, is a thinking music player that learns what you like and plays what you love. Learn more at and connect online at or .
Wickerwood for Aether
Gabrielle Wikham
+44 (0) 207.255.5239
gabby [at] wickerwood [dot] com
LaunchSquad for Aether
Alan Cooper
415.625.8555
aether [at] launchsquad [dot] com
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