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Appcelerator and IDC Release Q3 2014 Mobile Trends Report

MOUNTAIN VIEW, CA — (Marketwired) — 10/28/14 — Today Appcelerator, provider of the leading enterprise mobile engagement platform, announced the release of the Q3 2014 Mobile Trends Report in partnership with IDC. The report is the latest in an ongoing analysis of mobile trends, and this year features the views of 121 IT decision makers and 8,010 mobile developers, the largest body ever surveyed.

A set of shared questions allowed for a direct comparison of the groups– thinking in key areas. The results suggest a disconnect — sometimes dramatic — between management ideas and developer reality.

A full version of the report is available at .

Among the report–s key findings:

66.9% of IT decision makers feel that IT is the primary driver in setting the organization–s mobile agenda, while developers say the lines of business are in control over IT by 49.7% to 34.6%.

39.6% of IT decision makers say they provide the mobile tools developers need, while a mere 17.9% of developers agreed.

65.3% of IT decision makers report their organizations to be either “leading edge” or “somewhat ahead” when comparing their mobile maturity to the competition, while only 34.6% of developers say their organizations are leading or ahead.

In one of the more startling separations, 70.6% of IT decisions makers who–ve implemented HTML5 report a positive experience with the standard. Among developers, that figure plummets to 37.2%.

One place decision makers and developers agree: finding skilled mobile developers stands as the top challenge to timely app releases, with 33.3% of developers and 41.3% of decision makers ranking as the number one difficulty.

“The responses we saw from both the developers and IT decision makers highlight the disconnect that these groups experience as they build out mobile strategies,” said Brad Hipps, vice president of marketing, Appcelerator. “The key to success over the next year and beyond will be an effort from both parties to come together to embrace the challenges of our new mobile economy and to work together to build solutions that satisfy user demands and expectations.”

Other findings in the report indicate an awakening among decision makers to other, previously peripheral areas of mobility. Most notably, developers and IT leaders both see the imperative of data access in delivering transformative mobile experiences, with 90% of developers and 87% of IT decision makers reporting that it was “likely” or “very likely” that connecting mobile apps to both public and enterprise data sources would become the norm.

And though the survey closed just before the announcement of the Apple Watch in early September, still a majority of IT leaders agreed the age of wearables is upon us. The report shows optimism about the role of wearables in the enterprise, suggesting an appreciation that mobile is no longer just about phones and tablets.

“We–ve seen a fundamental shift in the way IT designs mobile for user consumption,” said John Jackson, research vice president, Mobile & Connected Platforms, IDC. “Businesses initially focused on optimizing mobile for maximum stability, security and availability. These things are still essential, but the mobile digital shift has changed the contract between IT and users. The new contract is about the user experience and creating an agile workflow to deliver apps that blow people away. Sounds good, but there–s a catch. The alarming number of organizations that are taking on an agenda without IT–s participation is also a cautionary tale for businesses looking to embrace mobile strategies.”

Mobile apps are fast replacing web applications as the way we buy, share, search, learn and collaborate. Appcelerator® helps companies solve for this new reality with a mobile engagement platform to drive great mobile app experiences, quickly and at scale. The Appcelerator Platform speeds time to market with native cross-platform app development & testing, simplified access to data via mobile-optimized APIs, and comprehensive real-time analytics to power user engagement and measure success. Appcelerator also provides an award-winning open source mobile development environment, Titanium. With 70,000+ mobile apps deployed on 250+ million devices, Appcelerator–s solutions are backed by one of the world–s largest mobile ecosystems, including better than 625,000 mobile developers and hundreds of ISVs and strategic partners, among them Accenture, Cognizant and CSC. 70 percent of Fortune 100 enterprises count on Appcelerator for their mobile success. For more information, visit .

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Media Inquiries:
Sara Pallas
LaunchSquad for Appcelerator

415-625-8555

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