SEATTLE, WA — (Marketwired) — 11/04/13 — Zoomingo, the personalized shopping discovery app that helps shoppers find the best deals in their local stores and malls, today announced an agreement with Simon Property Group, the largest mall operator in the U.S., to market the Zoomingo app for the upcoming 2013 holiday shopping season.
Beginning in November, Simon will promote the Zoomingo app in key California and Washington markets. Simon shoppers in these markets will be alerted to retailers- sales and deals so they can save more and stretch their holiday budgets further. In addition to the savings, shoppers can also earn bonus Zoomingo ZPoints, which are redeemable for gift cards, for visiting these properties along with surprise gifts from stores within the mall.
“Working with Zoomingo furthers an overall strategy to broaden our consumer reach beyond our proprietary digital channels and drive incremental traffic to our centers,” said Mikael Thygesen, CMO at Simon Property Group. “With its comprehensive sale listings and unique personalization technology, Zoomingo helps shoppers save at their favorite shops throughout the mall.”
“We are excited to work with Simon Property Group, which brings tremendous reach to hundreds of millions of shoppers,” said Shirish Nadkarni, CEO and co-founder of Zoomingo. “Through this collaboration, shoppers will benefit from being the first to be alerted to exciting deals and savings at their local mall.”
Zoomingo is available free of charge at the Apple AppStore at and Google Play at . For more information on Zoomingo, please visit us at , on Facebook at , and on Twitter via @Zoomingo.
Zoomingo, a top-ranked app on both Android and iOS platforms, with currently more than one million users, tracks sales at more than 70,000 local retail outlets across the nation from the top 100 retailers. Users can personalize their experience by identifying the brands and stores they love to shop and get relevant and timely sale notifications. The Zoomingo community actively curates the best local deals enabling Zoomingo to personalize the best deals to the consumer-s individual shopping preferences. While at the mall, Zoomingo alerts them of the best deals and reminds them of items that they have saved to their shopping list.
Zoomingo was co-founded by Krishnan Seshadrinathan and Shirish Nadkarni, who also co-founded Livemocha, the world-s largest language learning website with more than 15 million users which was acquired by RosettaStone. Nadkarni also founded mobile email pioneer TeamOn, which was acquired by RIM in 2002. Nadkarni left Livemocha in 2011 and had the opportunity to spend a lot of time with his wife — an avid shopper. The experience of going from one store to another in the mall to find interesting things on sale quickly became tedious. Often, his wife might find an item, but not buy it because she wasn-t sure if there was something similar that was cheaper in another store. As a self-described “typical male shopper,” Nadkarni found the process time-consuming and frustrating, and searched for an app to help. Price comparison apps weren-t always reliable, and retailer mobile apps were geared to making online purchases. Nadkarni knew there had to be a better way — and the idea of Zoomingo was born.
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For more information please contact:
Belinda Young
BYPR
Telephone: 206-932-3145
Email:
Jeremy Young
BYPR
Telephone: 206-291-3818
Email:
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