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Avaya Unveils the Next Breakthrough in the Transformation of Business Collaboration

SANTA CLARA, CA — (Marketwired) — 10/15/13 —

Avaya Aura® Collaboration Environment enables speedy, simple development and deployment of collaboration-enabled applications

Provides a hub for integrating multi-channel unified communications and contact center capabilities into new applications built by customers and ISVs

Eliminates need for specialized communications technology skills to develop secure, highly available, repeatable, cloud-ready applications

Avaya today announced a breakthrough in communications-enabled applications development designed to drive the next wave of transformation in business collaboration. Today, a new development platform, Avaya Aura® Collaboration Environment, makes it easy to tailor collaboration applications to support virtually any role, any task, any vertical.

With the introduction of Avaya Aura Collaboration Environment, Avaya is dramatically simplifying how communications or collaboration is embedded into enterprise business applications. Until now, weaving in collaboration or communication capabilities into a medical patient monitoring application or a home insurance adjuster application often could take upwards of six months.

changes all that. Now, that type of integration typically can be completed in days as opposed to weeks through the middleware-like functionality that Avaya Aura Collaboration Environment provides. By abstracting the complexity of the communications and collaboration engines, Avaya Aura Collaboration Environment removes the needs for deep communications expertise these systems generally have required in the past. For example, , a retailer in the Middle East, is extending the “smart facilities management” capabilities deployed in its stores to include direct integration with existing Avaya collaboration capabilities, giving employees access to operations data and communications from anywhere in the store. Using Avaya Aura Collaboration Environment, the developer created the application within two days, instead of the weeks it would have taken otherwise.

Highlights of the new development platform include:

Applications deployed are automatically scalable, highly available and secure

Applications are cloud-ready — Collaboration Environment is completely virtualized

A snap-in model that enables rapid, more cost-effective solution development and repeatability.

A common set of methods are used for voice, video, email and SMS

A cloud-based development environment — Avaya Aura Collaboratory — that allows developers to build and test applications on a virtual instance of the Avaya Aura platform

Avaya Aura Collaboration Environment is delivered on the Avaya Aura core unified communications platform. The latest release of Avaya Aura goes even further to simplify management, provide higher levels of security and lower total cost of ownership in a foundation that allows customers and partners the flexibility to grow and add value through innovative capabilities. Recent advancements of the Avaya Aura core platform that offer centralized licensing and a virtualized, lighter footprint continue Avaya-s commitment to simplify implementation and improve operational costs for even the most complex environments.

Avaya Aura Collaboration Environment is available now.

“Companies have been actively interested in getting more value out of communication and collaboration investments, but until now were limited by the complexity and specialized skill set needed to combine them with other applications and processes. We-ve just eliminated those challenges. I believe we-re on the threshold of a whole new age of creativity and innovation in collaboration as companies begin to understand what-s now possible with Avaya Aura Collaboration Environment.”

“Avaya Aura Collaboration Environment is a critical part of our smart workplace solution portfolio and we have been actively using it to create communications enabled applications that solve real-world customer problems. We applaud Avaya-s focus on creating a platform that is simple to use and expect it to have a dramatic impact on the range of applications that can now include multi-channel communications capabilities.”

“More than 40% of companies have formal IT innovation programs, driving technologists to deliver applications and process improvements to enable new services, solutions, and to respond to rapidly changing market needs and opportunities. Platforms like Avaya Collaboration Environment can help organizations and software development partners more quickly develop applications to enable innovation.”

Avaya, unified communications, collaboration, enterprise, UC, contact center, Avaya Aura, Avaya Aura Collaboration Environment, application development platform

Avaya is a global provider of business collaboration and communications solutions, providing unified communications, contact centers, networking and related services to companies of all sizes around the world. For more information please visit .

Certain statements contained in this press release are forward-looking statements. These statements may be identified by the use of forward-looking terminology such as “anticipate,” “believe,” “continue,” “could,” “estimate,” “expect,” “intend,” “may,” “might,” “plan,” “potential,” “predict,” “should” or “will” or other similar terminology. We have based these forward-looking statements on our current expectations, assumptions, estimates and projections. While we believe these expectations, assumptions, estimates and projections are reasonable, such forward-looking statements are only predictions and involve known and unknown risks and uncertainties, many of which are beyond our control. These and other important factors may cause our actual results, performance or achievements to differ materially from any future results, performance or achievements expressed or implied by these forward-looking statements. For a list and description of such risks and uncertainties, please refer to Avaya-s filings with the SEC that are available at . Avaya disclaims any intention or obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.

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Deborah Kline
P: 908-953-6179

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