LEXINGTON, MA — (Marketwired) — 10/07/13 — , the leading provider of omni-channel marketing solutions that increase revenue and customer loyalty for merchants, card issuers and airline frequent flier programs, today announced that its President and CEO Tom Beecher will be a featured speaker at the second annual , taking place at the ARIA Las Vegas Hotel & Casino Resort this week.
Beecher will participate on the panel at 2:35 p.m. on Wednesday, Oct. 9 to discuss the state and evolution of card-linked offers and their ability to generate revenue and build loyalty for merchants and card issuers like financial institutions. The panel will consist of other industry executives and will be moderated by Forrester Research-s Senior Analyst Denée Carrington.
“Omni-channel shopping and marketing programs present marketers with powerful, loyalty-building tools that engage consumers and drive new revenue streams,” said Beecher. “Marketers understand the significant opportunity that these offers present, but many have questions about how to introduce them into their budgets and weave them into evolving technologies. I look forward to joining my peers on this panel and discussing the industry-s growth, challenges and possibilities as more marketers embrace these offers to acquire and retain customers.”
Money2020 is the world-s premier destination for emerging payments, financial services, retail, mobile, advertising and marketing organizations, bringing together over 4,000 professionals from 1,240 companies that are profoundly changing how consumers and businesses manage, spend and borrow money.
For information about the event, please visit . To learn about Cartera Commerce and card-linked marketing, please visit . To visit Cartera Commerce at the event, stop by booth #538 in the Bristlecone Ballroom (Level 1).
Money2020 explores the macro trends in payments and financial services innovation, such as the mobile Internet, open platforms and consumer empowerment. Money2020 brings together the broad, worldwide community of innovators — including those from retail, mobile, marketing services and technology — that is profoundly changing how consumers and businesses manage, spend and borrow money. Last year-s event established a new scale and standard for events in emerging payments & financial services. This year, the bar is raised yet again with an expectation of more than 3,000 attendees, including 250+ CEOs, from more than 1,200 companies and 50 countries. Money2020 will be held on Oct. 6-9, 2013 at the Aria in Las Vegas.
Cartera Commerce delivers the industry-s most comprehensive, fully-managed, performance-based offer platform for card issuers, airline frequent flyer programs and merchants. Cartera works with two of the top three largest financial institutions, all five of the largest airlines and hundreds of merchant advertisers to power personalized, omni-channel shopping and marketing programs that build consumer engagement and loyalty, maximize card spend and create new revenue streams. The Cartera offer platform delivers relevant offers via multiple digital marketing channels including website, online banking, email, mobile, and social media. The company is headquartered in Lexington, Mass.
Leonora Fleming
Matter Communications
978-518-4548
Clare Robinson
Cartera Commerce
781-541-6830
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