LOS ANGELES, CA — (Marketwired) — 10/03/13 — (), the leading enterprise YouTube solution, today announced that Gartner, Inc. has selected the company for the first Magic Quadrant for Enterprise Video Content Management.
Gartner defines enterprise video content management as “software, appliances or software as a service (SaaS) intended to manage and facilitate the delivery of one-to-any on-demand video across Internet protocols.” This analysis focused on vendors that pursue internal, worker-facing installations as a key part of their business and offer solutions intended to address a broad segment of enterprise video use cases.
MediaPlatform offers a solid workflow, strong cloud/on-premises hybrid model and flexible pricing. With fully integrated rich media webcasting capabilities that enable live streaming to any employee on any device, MediaPlatform provides organizations with a single solution for all of their enterprise video needs.
“We believe the inclusion of MediaPlatform in the Gartner Magic Quadrant for Enterprise Video Content Management gives CIOs, IT professionals and corporate communications decision makers the assurance that our software and services are amongst the best in the industry,” said Jim McGovern, Chief Executive Officer, MediaPlatform. “Our robust video portal with fully integrated rich media webcasting capability sets us apart from many of the other vendors found in the Enterprise Video Content Management Magic Quadrant. MediaPlatform is focused on helping organizations use streaming video to improve efficiency, lower costs and gain competitive advantage. As the demand continues to grow for secure video platforms that enable time-shifted consumption of content on desktops and mobile devices, we will continue to innovate to meet the evolving requirements of global enterprises.”
An overview of MediaPlatform is available at this link:
According to Gartner, inquiries related to enterprise video content management continue to rise. The analyst firm projects that, by 2016, large companies will stream more than 16 hours of video per worker, per month. Meaningful video sharing products must be able to address network optimization for external or internal users and workflows to address the use cases for which the products are targeted. Content management functions that address governance challenges, such as the approval or life cycle of specific video content objects, are also critical.
MediaPlatform is broadly utilized within the enterprise, with tools to leverage on-demand and live video for corporate communications, training, knowledge sharing and marketing.
In the past 18 months MediaPlatform has been deployed by the world-s largest provider of wireless network equipment, a company with over 127,000 employees, and by one of the world-s largest automobile manufacturers, an organization that employees over 200,000 people.
On September 12, 2013 Gartner named MediaPlatform a selected in the IT Market Clock for Enterprise Video, 2013. The IT Market Clock is a decision framework to assist IT and business leaders in evaluating and prioritizing their IT investment and divestment activities. [1]
On October 3, 2013 MediaPlatform was chosen as one of the “100 Companies that Matter Most in Online Video” by Streaming Media, the top source for professionals seeking streaming and online video industry news, information, articles, directories and services.
Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research publications consist of the opinions of Gartner-s research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.
Sourcing for Gartner Magic Quadrant references:
Gartner “Magic Quadrant for Enterprise Video Content Management” by Whit Andrews, 26 September 2013
[1] Gartner, “IT Market Clock for Enterprise Video, 2013” by Robert F. Mason, Whit Andrews, 12 September 2013
MediaPlatform is the leading enterprise YouTube solution providing organizations with tools to deliver on-demand video and live rich media webcasting to internal or external audiences of unlimited size. MediaPlatform enables viewing of video content on desktop, tablet or smartphone for customers including Adobe, Dow Chemical, Ericsson, Ernst & Young and General Motors.
Embedded Video Available:
Media Contact:
Barry Canty
(323) 209-2660
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