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One of the Nation-s Leading Nonprofits Selects BA Insight for Enterprise Search

NEW YORK, NY — (Marketwired) — 07/11/13 — announced that AARP has selected and to enable information integration across its multi-level organization and external business units. Leveraging Microsoft SharePoint®, BA Insight-s Longitude products will provide users with the ability to efficiently search for information across the enterprise.

Their users include employees, extended network partners, and volunteers who require access to timely information residing in various content systems throughout the organization-s multiple-lines of business. Leveraging enterprise search capabilities will provide users with simple and unified access to information about the company-s various services, products, events, and initiatives within local affiliate groups.

Without a viable search solution in place, users faced the challenges of locating and sharing documents across multiple technology stores including shared drives, enterprise content management systems, and SharePoint. Users trying to find content in disparate searches couldn-t connect the dots between sets of information, and only found incomplete content.

Committed to improving its information architecture, AARP extended its current SharePoint platform and chose BA Insight-s Longitude products to unify their content search experience. The solution integrates search across SharePoint in order to unify content from multiple repositories, and incorporates BA Insight-s Longitude Search and Longitude Connectors for .

In addition, the content is enriched with a taxonomy, and incorporated into SharePoint 2010 TermStore, Gimmalsoft, and BA Insight-s AutoClassifier; which is critical for document enrichment and automatic metadata enhancement.

“The organization-s users will be able to leverage a wide array of information, which significantly impacts the ability to innovate, repurpose information and share initiatives between groups,” says Will Zuckermann, BA Insight-s Chief Revenue Officer. “We are delighted to be working with AARP, and to help improve the already exceptional service provided to their members.”

BA Insight is the leading provider of that help organizations leverage the full power of Microsoft SharePoint® across the enterprise. BA Insight-s flagship and products let organizations extend Microsoft-s enterprise search capabilities across dozens of CRM, ERP, ECM, messaging, and collaboration systems, and delivers rich document preview and assembly tools that empower knowledge workers to act upon search results with greater speed and effectiveness. Visit for more information.

Rachel Holmes
Corporate Communications Manager at BA Insight

646-786-8556

Laura Sankowich
VP of Marketing at BA Insight

646-786-8562

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