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Microsoft to Acquire Blue Horseshoe Warehouse and Transportation Management Solutions for Microsoft Dynamics AX

CARMEL, IN — (Marketwired) — 07/08/13 — Blue Horseshoe announced a collaboration agreement with Microsoft today that includes the acquisition of Blue Horseshoe-s Warehousing for AX (WAX) and Transportation for AX (TRAX) solutions. This technology will help Microsoft accelerate its Microsoft Dynamics AX supply chain management roadmap with plans to make the functionality available to the broader Dynamics AX channel partner and customer community.

Both WAX and TRAX are products within Blue Horseshoe-s Supply Chain Suite for Dynamics AX. These solutions embed industry-specific functionality directly into the business layer of Microsoft-s Dynamic AX architecture to offer identical performance, user-interface, and business logic as Dynamics AX.

The Warehouse Management & Transportation Management capabilities within WAX and TRAX can empower channel partners to focus on delivering packaged, end-to-end, vertical solutions to customers operating businesses in the manufacturing, distribution or retail industries.

The WAX and TRAX solution additions will help streamline distribution and warehouse operations, including:

Improved Inventory Control

Embedded Radio Frequency

Improved Inbound & Outbound Warehouse Operations

Rate, Route and Load Planning

Freight Reconciliation

Blue Horseshoe has been honored amongst the top Microsoft partners for demonstrating excellence in innovation and implementation of Microsoft technology, including Microsoft Dynamics Distribution Industry Partner of the Year, Microsoft President-s Club Member, and finalist for the Microsoft Dynamics Regional ISV of the Year. Additionally, Blue Horseshoe has been recognized as one of the Fastest Growing Private Companies, and is also a 4 time honoree of Top Work Places.

Recognized as an industry leader by Microsoft, Blue Horseshoe is continuing to rewrite the rules on supply chain. Blue Horseshoe-s latest solutions, Advanced WAX – Warehouse Management for AX and Advanced TRAX – Transportation Management for AX, are designed to further extend the capabilities of Microsoft Dynamics AX and the base features of WAX and TRAX.

These best of breed, advanced solutions are embedded within the Microsoft Dynamics AX framework, designed to create breakthrough improvements with seamless integration.

“Blue Horseshoe-s advanced supply chain solutions not only support our direct customers, but have also proven beneficial to many other Microsoft Partners and their clients. Our company is excited about the collaboration with Microsoft and our ability to continue to grow and advance within the supply chain industry,” explains Chris Cason, President of Blue Horseshoe.

Blue Horseshoe selects and implements ERP and SCM solutions throughout North America, Latin America, and Europe. Distribution industry verticals include Retail, Beverage, Transportation, Healthcare, Energy, Automotive, and Consumer Packaged Goods.

Blue Horseshoe-s experts help businesses to grow and improve by applying practical and economical tier one solutions that include a specific focus on Microsoft Dynamics AX, as well as supporting Microsoft Dynamics GP, and Microsoft Dynamics NAV.

For additional information about Blue Horseshoe and their advanced supply chain solutions: Visit or

Media Contact:
Nellie Stout

317.573.2583

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