IRVINE, CA and HATTIESBURG, MS — (Marketwired) — 07/02/13 — Paciolan, a leading provider of ticketing, marketing, fundraising and sales automation solutions in college athletics, today announced that the University of Southern Mississippi (Southern Miss) has renewed its partnership with the company. Southern Miss will continue to leverage Paciolan-s best-of-breed online ticketing, marketing and fund development solutions.
“We are excited to extend our partnership with Paciolan and continue to utilize their services to deliver a superb fan and donor experience,” said Kent Hegenauer, Senior Associate Athletics Director of Internal Operations at the University of Southern Mississippi. “Paciolan allows us to add new technological features that aid our organizational growth. The attention and value they deliver to Southern Miss Athletics is something we cannot find anywhere else.”
Southern Miss will continue to leverage Paciolan-s eVenue online ticketing solution, enabling a seamless process of selling tickets in real-time through their branded athletics website. Through this website, Golden Eagles fans are able to take advantage of new features, including the ability to pick their own seat for football games at Roberts Stadium. Southern Miss will also be integrating the new pick your own seat technology for the upcoming 2013-14 basketball season at Reed Green Coliseum. Southern Miss also accepts donations online to support their student athletes, and has seen greater online adoption rates for both ticket sales and donations over the last two years.
To promote awareness of upcoming events, sell tickets, drive online donations and keep in touch with Golden Eagles fans, Southern Miss utilizes Paciolan-s PACmail email marketing solution. This powerful system enabled Southern Miss to increase its online renewals rates and streamlined staffing resources by promoting their online box office as a primary sales channel.
“We use PACmail for a variety of things, including ticket sales and promotions, and it-s a tool that is more effective than any other type of marketing available,” added Hegenauer. “It-s the best way to keep in touch and connect with our passionate fans.”
“We are pleased to continue our successful partnership with the University of Southern Mississippi and equip them with a platform to deliver exceptional customer service,” said Dave Butler, Chief Executive Officer at Paciolan. “By leveraging our industry-leading solutions, we will continue to provide them with the tools to enhance the experience of each fan.”
Founded in 1980, Paciolan is the leader in venue enablement, powering ticketing, fundraising and marketing technology solutions for leading organizations across North America. Collectively, Paciolan powers over 500 live entertainment organizations that sell over 120 million tickets annually. Primary markets include college athletics, professional sports, performing arts, arenas and museums. Paciolan is a wholly owned subsidiary of Comcast-Spectacor.
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Craig Ricks
Paciolan
Vice President of Marketing
949.823.1636 (O)
Steve Brown
Paciolan
Corporate Marketing Associate
949.823.4506 (O)
Jack Duggan
Southern Miss
Assistant Athletic Director, Media Relations
601.266.4503 (O)
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